Increasing Value with Senior Video Fusion

Jen Basford Cr.Photog.

Jen Basford sits down with PhotoVision correspondent, Julia Kelleher to discuss how she implemented video as an option for her clients, how she creates incredible client experiences, and why offering video has raised the caliber of her studio. Jen explains how beneficial offering video can be to your business.

Jen Basford Bio

Jen Basford owns 3 girls photography, a fashion-inspired senior portrait studio located in Edmond, Oklahoma. She is best known for the annual must-see fashion show she puts on for upcoming seniors (and tweens) each spring, as well as for the experience she provides during her sessions. Jen is one of the top senior portrait photographers in the Midwest largely due to her out-of-the-box approach to marketing and client relationships.

Jen also owns Seniors Ignite (www.seniorsignite.com), the leader in senior portrait photography education. Seniors Ignite is a collaboration of leading senior photographers that is redefining the senior portrait industry by showing photographers how to set themselves apart from the competition and run a successful business.

Jen is mom to 3 crazy and outgoing girls, who are the namesake of her studio. Between competitive cheer and dance, they keep her hair and makeup skills up-to-date at all times. Jen is also obsessed with fashion, pretty office supplies, healthy eating, and trying to keep everyone's schedules organized.

www.3girlsphotography.com  
www.seniorsignite.com