Education / Free Webinars
Mark your calendar or bookmark this page! It has a list of all upcoming live webinars.
Thursday, May 26, 2022 • 2:00pm - 3:00pm ET

Improving Your Client Experience Using 17hats

with Vanessa Joy, Cr.Photog.
Sponsored by 17hats  Do you know you want to raise your value but can't seem to find the time or the best ways to do it? Join Vanessa Joy and 17hats as they show you some of the fastest and easiest ways to connect with your clients, exceed their expectations, and make more money, all without actually thinking about it while it's happening. You'll leave this webinar ready to elevate your client experience in tangible ways that will create drastic improvements in your client satisfaction and your quality of life.

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Tuesday, June 7, 2022 • 2:00pm - 3:00pm ET

The Art Beyond the Headshot: Mastering the Light

with Rafal Wegiel
As you know, there are many ways to light your headshots. I’m going to show you how I’ve been doing this for several years. My approach is the result of much trial and error to perfect my lighting style. There’s no simple lighting formula for everyone rather we need to be open and challenge ourselves with the many possibilities until we’re pleased with the results. So, in this webinar, I’ll share my lighting process which produces the style and results my clients and I prefer. The concepts I’ll share will provide a strong foundation upon which you can experiment and develop your signature style. - Why do I use basic speed lights for all my headshot sessions.- Choosing the right soft boxes for your headshots. - How to find ideal lighting for your subject.- Why do I use three light setups. - Controlling and understanding your lighting.- Rembrandt lighting vs Clamshell lighting. - Having fun with creative lighting.

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Thursday, June 16, 2022 • 2:00pm - 3:00pm ET

Maximizing Your Membership

We know membership offers a lot and it can be hard to navigate all of the PPA membership benefits. That's why we created this Maximizing Your Membership webinar to help you take advantage of your membership. Topics include a step-by-step guide to activating your equipment insurance, how to navigate the PPA website and an introduction to theLoop. 2:00 PM - 3:00 PM EST

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Tuesday, June 21, 2022 • 2:00pm - 3:00pm ET

Perfecting Your Pricelist

with Chris Wooley, M.Photog.Cr., CPP with Chris Wooley
Sponsored by ACI Perfecting Your Pricelist. Price with confidence. Creating a price list can feel overwhelming. How do you know if you've set up your pricing properly?In this class, Chris breaks down different ways to set up your pricing and strategic ways to work within each model to create a price list that works. In this course you will learn:* About packages, a la carte, and create-your-own-collection models * How to choose the best pricing structure for your business * Helpful tips about how to tweak your pricing  

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