Join PPA to get 24/7 access to all of PPA’s resources and benefits, including its entire Online Learning Center.
How to Make Your Business Highly Profitable, by Your Very Next Deposit
The profit formula is simple: Sales – Expense = Profit. The only problem is, it’s a lie. Mike shows why the formula entrepreneurs use to calculate profit actually inhibits it.
Mike then shares a new approach to profit – taking it first – that instantly changes everything. With this simple yet profound change, any business, will become instantly and permanently profitable.
Mike Michalowicz is the entrepreneur behind three multimillion dollar companies and is the author of Profit First, The Pumpkin Plan and what BusinessWeek deemed the entrepreneur’s cult classic, The Toilet Paper Entrepreneur. Mike is a former small business columnist for The Wall Street Journal and the former business makeover specialist on MSNBC. Today Mike travels the world as entrepreneurial advocate speaking to groups just like ours. He is globally recognized as the guy who “challenges out dated business beliefs” and teaches us what to do about it.