M.Photog.Cr., CPP, ABI, API
About the Class

In Mary Fisk Taylor’s photography business, email marketing is made up sales letters that she produces for a variety of customer types.  She uses different ‘funnels’ of sales letters depending on the type of client she is engaging with. Mary shares some resources she has used to be successful with her email marketing plan, from enlisting the help of a copywriting intern, to the book Storybrand by Donald Miller, and eventually automation to make her process seamless.

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