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[NEW CLASS] How to Grow a Strong Seniors Photography Business

If you photograph high school seniors, you know the importance of bringing in new clients around graduation every year, but when do you start marketing to these clients? Have you ever considered marketing geared toward tweens? At Imaging USA 2019, Audrey Woulard will teach you how to build brand loyalty…

[NEW CLASS] How to Grow a Strong Seniors Photography Business

If you photograph high school seniors, you know the importance of bringing in new clients around graduation every year, but when do you start marketing to these clients? Have you ever considered marketing geared toward tweens? At Imaging USA 2019, Audrey Woulard will teach you how to build brand loyalty…

Copyright Small Claims on Capitol Hill, PPA D.C. Trip

6/21/2018 4:00 pm We just finished up our day on Capitol Hill, and as you heard from David and Cindi during our Facebook live, things are not fantastic, but we are doing ok! Right before lunch, we met with Joe Keely (Chairman Goodlatte’s Counsel) to give us a better insight…

Learn to Leverage Instagram’s 1 Billion Monthly Users at Imaging USA

It’s finally happened! On May 4th, 2018, Instagram surpassed one billion monthly users. The company announced this amazing feat at a San Francisco event promoting Instagram’s new long-form video app IGTV where users will be able to post long videos and create online TV shows. Since being acquired by Facebook…

Witness to History: Profile on Photographer Harry Benson

Harry Benson has always prided himself on being on top of any assignment he gets, which has allowed him to become an incredibly famed photojournalist. In June 1968, he was assigned to cover Sen. Robert F. Kennedy’s win of California’s presidential primary. Benson recounts the assassination of Robert Kennedy and…

Want to Step Up Your Photography? Enter PPA’s International Photographic Competition

As a professional photographer, you’re always looking for new ways to push yourself to set your work apart from everyone else’s. PPA is offering you the perfect way to challenge yourself with PPA’s International Photographic Competition (IPC). There you can order a critique where a judge will take the time…

A Video Guide to Photo Competitions

If you haven’t yet participated in PPA’s International Photographic Competition (IPC), you may have wondered what it’s all about. That’s why PPA produced a 16-minute documentary, “The Life of a Merit Image,” which gives viewers a taste of the competition by following three photographers in their IPC journey from image…

Struggling with Photography Marketing? Try These Ideas!

Having a strong marketing plan is key to the success of any photography business. But what do you do when the standard marketing ideas don’t seem to bring in any new business? If you're struggling with this situation, the latest PhotoVision video release “Counter Intuitive Marketing” with Allison Tyler Jones…

Learn How Technology Will Shape the Future of Photography at Imaging USA 2019

The way that businesses reach their consumers is changing. The old ways like TV commercials, print ads, and radio spots aren’t as reliable as they once were. The consumer base is shifting rapidly from Boomers and Gen-Xers to Millennials, and photography businesses have to find ways to connect and engage…

Learn How Technology Will Shape the Future of Photography at Imaging USA 2019

The way that businesses reach their consumers is changing. The old ways like TV commercials, print ads, and radio spots aren’t as reliable as they once were. The consumer base is shifting rapidly from Boomers and Gen-Xers to Millennials, and photography businesses have to find ways to connect and engage…
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