Show Your Clients the Value of Print Art

Nowadays, people are constantly connected to their phones fawning over the latest technology, so it’s no surprise when your clients assume that seeing a professional photographer means they’ll get digital downloads of their images. It’s your business, so it’s your responsibility to explain to your clients what the best products…

Get Brave and Start Taking Action with Keynote Speaker Judi Holler

Want 2019 to be the year YOU improve your business and bridge the gap between you and your consumers? What better way to get inspired than with Judi Holler, this year’s Imaging USA closing keynote speaker? Meet Judi Holler Before starting her own company, Judi Holler worked in the Sales…

Wildlife Photography at its Best

Animals in the wild could be one of the most challenging subjects to capture - probably because of the language barrier, and occasional anger issues. So the question people often ask when they see best-selling wildlife photographer, David Yarrow’s exemplary photographs is “How does he do it?” The answer is…

Are you Sabotaging Your Portrait Sales? Learn How to Stop at Imaging USA

If your portrait sales are lower than you’d like, you might be sabotaging them without even knowing it. At Imaging USA 2019, you can learn two different perspectives on the game-changing mind shifts and sales techniques that helped create two of the most profitable portrait studios in the country. In…

Master This, and You’ll Never Struggle to Book a Photography Client Again!

Do you ever struggle booking photography clients? One way to combat that is to focus on making each client you have feel amazing. They will remember the feeling they had while working with you, and they will return to you again and again, and refer other clients to you! You…

Level Up Your Wedding Photography Game with this Imaging USA Workshop

If you’re looking for an intensive, hands-on demonstration of how to level up your wedding photography skills, David Boeck’s Imaging USA class “Enhance Your Wedding Game” is for you! This pre-con class dives deep into exactly how David builds an experience for his clients, which results in capturing fun, creative,…

Marketing Do’s and Don’ts for Photographers

Overwhelming. It’s a word Sacramento-based photographer and much-in-demand marketing consultant Teri Fode uses a lot, especially when she describes the pressures photographers face to keep their businesses prospering. After building a successful senior portrait business over the past 10 years, Fode discovered she was frequently being asked for help by…

PPA’s Stance on Copyright Laws

PPA takes copyright seriously and constantly pushes for copyright reform in Washington D.C. Here are the main three things that PPA advocates for: Creation of a small claims process for copyright enforcement. Copyright infringement can be a difficult situation, considering that lawyers often won't take the case unless damages exceed…

Learn How to Score High in Print Competitions at Imaging USA!

Join Christie Newell and Carl Caylor at Imaging USA 2019 in Atlanta where they’ll be holding a pre-con session titled “Print Competition Madness” on January 18th from 9:00am-5:00pm. During this time, the two will guide you through the 12 elements of an merit image and teach you what judges look…

Before You Start Flying Your Drone, Here Are Some Tips

You recently added a drone to your photography toolkit and you can’t wait to get it off the ground. As you begin to explore your drone’s potential, this article on Professional Photographer includes several valuable tips you shouldn’t ignore and here are some of them: Read the manual: That’s right;…
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