June 28, 2022
at 9:00am -
5:00pm
Learning how to solve the age-old marketing riddle is at the core of your business success. During this program, Bryan will guide you toward finding your ideal client, thus unlocking your path forward to marketing clarity.
Join Bryan as he unpacks marketing in a new way. He will use principles and best practices from both the photography industry and mainstream businesses that thrive
Email: Fresh Opportunities for Photography and Beyond
Wait… isn’t email dead? Not at all! In fact, lots of smart creative folks are seeing a resurgence in success in the last couple of years by using email intelligently.
Email is as old as the internet. While social networks come and go, email remains. In 2022, email newsletters are seeing a resurgence as independent creators are finding them a useful line of business that can complement their other ventures.
In this half-day workshop, we’ll look at a modern take on the email newsletter: it’s not about showing your latest work or sending out coupons, but instead we’ll look at how you can use email to provide resources to those in your community or areas of interest.
Along the way, you’ll establish credibility as a trusted leader and use that role to increase awareness and drive sales for your photography services and products.
We’ll cover:-
- Why email is making a comeback
- Positioning your email efforts for success
- The technical mechanics of hassle-free email newsletters
- Investment: how much time or money will be involved
- How to build authority in your area (geographic or interest-based)
- How to turn email subscribers into paying photography clients
- Opportunities for revenue above and beyond your photography
Speaker's Name: Aaron Hockley & Bryan Welsh
2959 S. Meridian Rd.
Meridian, ID 83642
United States
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