May 8, 2021
at 11:00am -
with Jessica Vallia, CPP
This course will go over the aspects of how to shoot for different products. The products that will be extensively covered are albums (including album design, various shots to make sure and nail during the session that will sell the album, and adding that extra touch on the cover) single pieces of large wall art, wall galleries (to include design, shot list for selling this feature, and installation) and folio boxes. During this course we will cover the who, what, where, when, why & most importantly how of getting your client into a product vs just selling them a digital download. There will be a short discussion on the pros and cons of IPS & also a portion on making sure you know your CODB. There will be 4-5 hours of classroom instruction, a dinner break, and then followed by a 2 hour shoot where we can each practice shooting for each product. There will be a station for an album (senior model with clothing changes), wall gallery (family or children model), large wall piece (family or couple), and a folio box (wild card model). Participants will rotate in small groups to achieve their short goal of creating an image or images suitable for each scenario. There will be a private Facebook group for attendees open for 30 days after the session to go over questions and share what was created.
Course Items: Students should bring a laptop or pen & paper for note taking, food or money for our food break, a DSLR with any variety of lenses (suggested 35 or 50 & a portrait lens 85, 135, or 200).
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