Degrees are a vital way for photographers to keep up with the latest the photographic industry has to offer. Official degrees from PPA give you an edge in business and demonstrate the professionalism you bring to your clients. If you've decided to pursue a degree through PPA, it's time to pick the one you want to work towards.
When you make the decision to pursue a degree from PPA, you’re making the decision to better yourself and your business. You do this by:
Awarded for superior photographic skills, advanced education, and service to the industry.
Awarded for superior traditional and digital art and retouching skills with images evaluated for computer-applied techniques and proficiency, advanced education, and service to the industry.
So you’ve made the decision to pursue a PPA degree? Fantastic news! Now that you’ve decided which degree you want to earn, you’ll need to earn 25 merits in the category that leads up to the degree of your choice.
Here are the 4 basic steps of the degree program:
Each degree will require a different combination of merits, but 25 is the magic number of Merits required to earn any PPA Degree. So... How do you earn merits?
Image Merits are earned by entering your work in the appropriate degree categories of PPA's Merit Image Review. (At least 13 exhibition merits are required for the Master of Photography degree.)
Speaking Merits are earned by instructing or contributing to the PPA community or Community Network schools or events. Sharing your knowledge and experience is important in moving this industry forward, and PPA wants to reward you for contributing to that effort. (At least 13 speaking merits are required for the Photographic Craftsman degree.)
Artist Image Merits are earned by competing in the more technical Master Artist category of Merit Image Review. These images are evaluated for computer-applied techniques and proficiency. (At least 13 artist image merits are required for the Master Artist degree.)
Wedding Image Merits are earned by competing in the Wedding category of PPA's Merit Image Review. (At least 13 wedding image merits are required for the Master Wedding Photographer degree.)
Service Merits are earned through PPA and Community Network volunteer service and learning opportunities. (These can be part of the 12 extra merits needed for every degree's 25-merit total.)
Merits can't overlap when applied toward a degree. Once a merit is attributed to a specific degree, it is considered applied and cannot be used toward any other degree or merit bar.
There is no longer an annual deadline to apply for your degree, and your earned merits do not expire.
Congratulations! You’ve put in the work and earned your Merits. Now you’re ready to receive your PPA Degree!
You will be notified by email when you are eligible to receive your PPA degree. Degrees are awarded monthly. Your degree certificate and medallion are mailed to you when you complete your degree requirements. All degree recipients are invited to take part in the annual Award & Degree Ceremony, at Imaging USA.
We all know how important it is to keep up with existing clients. Earning a degree is a perfect opportunity for a non-salesy-yet-high-value-adding touchpoint with existing clients! Send them an email or postcard letting them know about your new degree. The same goes for landing a new customer you’ve been looking to convert, but don’t miss out on this incredible communication and differentiation opportunity! Plus, you’ll receive some heartfelt congratulations and who doesn’t like a little ego boost
To sweeten the pot, consider holding an open house, offering a one-time promotion, or running a celebratory special. You don’t have to break the bank or cut your prices. The point is to use this perfect opportunity to reach out to customers and prospects and let them know that you’re getting even better and more passionate about your craft and that they can be proud to be working with you.
Whether you’ve been invited to speak at an event, write a blog, or are just chatting up a fellow professional photographer, talk about your experience in earning your photography degree. Tell what the process involved, explain how it has made you better at your craft, speak to the value of what you’ve learned along the way, and share what it means to you and why. Sharing your experience is the best way to get people to buy into your passion, so do it!
Because, believe it or not, as simple as it might seem, in doing so you’ll establish yourself as a photography expert and a leader in your community! The more you put your name and expertise out there, the more potential clients will learn about you– and understand why hiring you is a good decision.
After earning all my degrees, then what? Are there any other recognitions for continuing to learn, compete and serve?
Don't stop being active in Merit & Degree program...even if you've earned all your PPA degrees! You never want to stop improving your art or your industry. And PPA recognizes your efforts to go above and beyond via the following bars and awards:
You can see images of all the degree medallions, ribbons and other recognitions in the Ribbons & Bars Gallery
A bar to be worn on the ribbons shall be awarded for each additional twenty-five (25) Merits earned beyond a degree. A silver star shall be placed midway on the right-hand ribbon as the insignia of a Past President. A national Award pin or other PPA earned award may also be worn on the ribbon. No other insignia shall be worn on or attached to the ribbons.