You've decided to take your photography business marketing one step further by creating a promotional video, but you still need some inspiration. This article on Behind the Stutter tells you everything you need to know about making your own promotional video.
The Yodsukars created their first promo video in 2012, after learning from other people’s experiences in a conference they attended. Now, Christine Yodsukar shares their experience, discussing everything from idea development to execution. She dives deep into two main components of effective promo videos: story and technique.