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Photography Business Growth with Real Data with Emilee Baum

August 21, 2025

Are you making critical business decisions based solely on gut feeling? Pat Miller welcomes PPA Research Manager Emilee Baum for a paradigm-shifting episode on using actionable research to boost your photography business. Most photographers rely on instinct, but in today’s fast-changing industry, that could mean missing game-changing opportunities or repeating costly mistakes.

Emilee reveals how PPA’s ground-breaking benchmark survey and business guide can help you understand exactly where your studio stands—and what steps to take next. Plus, learn insights from consumer research showing emerging trends, like the explosive growth of headshot sessions for personal branding and the real factors clients care about.

Curious about the #1 myth photographers still believe—and what actually helps clients book and return? Start tuning in now for research-driven strategies you can implement immediately. This episode features Emilee Baum and delves into the business-transforming value of research for photographers.