How many times have you let fear get in the way of making a sales pitch? How many times have you equated a failed sales pitch to the quality of your work? What if we told you that one has nothing to do with the other?
"It's important to note that questions and objections during the sales process are natural," writes Jeff Kent in his recent article, Stop Sabotaging Your Sales. He continues, "They don't indicate that the customer doesn't like you or your work. People just want to feel comfortable."
Through a system he calls Sales Sabotage, he created the three P's: predict, process, and product. With the three P's in hand, he goes on to create a roadmap to help you handle fear, objections, and make the sale once and for all.
Read "Stop Sabotaging Your Photography Sales" on Professional Photographer to get down to the business of sales without the fear. If you're not already a PPA member, don't forget to join PPA to get the latest advice and news in the photography world!