Whether you’re just starting out or looking to grow your headshot business, there’s no shortage of challenges—from finding clients and managing shoots to creating a workflow that keeps you efficient and profitable. If you're in need of answers, you’ve come to the right place.

Educational Videos & Podcasts for Headshot Photographers

For industry insider tips on the business side of photography, PPA's podcast, Professional Photographer is a great place to start. Our YouTube channel, @ourPPA also offers tutorials on lighting, tethering, customer service, business foundations, and many  more of the skills you need to build a successful headshot photography business. 

Here are a few of our favorite videos and podcasts for headshot photographers looking to get a leg up in business. 

How To Turn Your Art into Profit

On this episode of the Professional Photographer podcast, Pat Miller sat down with expert headshot photographer, Gary Hughes, to discuss the struggle photographers face when it comes to balancing their creativity with making a profit. 

Gary is the co-founder of Hughes Fioretti Photography, known as the top spot for headshots in Central Florida. Beyond running a successful studio, Gary is a photography educator who has taught photographers worldwide to build successful businesses.‬

Learn more about how Gary fosters trust and rapport with clients, adapts his business to economic challenges, and keeps pushing himself to grow as an artist.

How to Book Bigger Clients

Are you wanting to scale your business and land higher-paying corporate headshot jobs? Glynns Thomas will teach you how to do just that. 

From setting up efficient systems to communicating with clients in ways that earn repeat work, you’re going to learn how exactly to attract and manage large-scale shoots on this episode of the podcast. 

Watch or listen to "Book High-Paying Headshot Jobs" and get ready to build more efficient systems for your volume photography business!

Mastering Tethered Workflow

If you’re not using tethering in your workflow, what’s stopping you? In this video, Jeff Carpenter will walk you through everything you need to know about tethering, from the benefits and best use cases to a full breakdown of the best software and gear for headshot photographers.

Tethering will allow your clients to see images in real time, improve collaboration, and speed up post-production. Take the next step and watch Jeff Carpenter’s “Tethering Workflow Secrets.” 

Small Space? No Problem.

Not every headshot photographer has access to a big studio—but that doesn’t mean you can’t deliver pro results! In this video, Jeff walks through lighting setups, gear placement, and tips for making the most of home studios and tight locations. 

Learn “How Jeff Carpenter Captures Pro Headshots in Small Spaces.”

Build a Business-Boosting Website

Your website is often the first impression for potential clients. In this video, Gary Hughes outlines the must-have elements to attract and convert clients—clear messaging, social proof, and strong calls to action. 

Whether you're just starting out or looking to improve your online presence, these tips will help you stand out in the competitive photography market.

Watch “Top 3 Website Features Every Photographer Needs to Attract Clients & Grow Their Business.”

PPA Member Resources for Headshot Photographers

Headshot photography is its own special niche with many things to consider. Get to know your consumer with PPA Consumer Research. Our latest consumer research on headshot photography consumers will help you understand the key motivations and preferences of your consumers.

Photography can be a lonely profession, but it doesn’t have to be! Tap into your community at PPA on theLoop and make the most of your member benefits.