Why PPA’s 30 Under 30 Matters—and Why You Should Nominate Someone (or Yourself)

April 1, 2026

The future of photography isn’t coming—it’s already here.

Across the industry, a new generation of creatives, entrepreneurs, and innovators are redefining what it means to succeed in photography. From building thriving studios to launching new technology, these rising professionals are shaping the direction of the industry in real time.

That’s exactly why PPA’s 30 Under 30 program exists.

Designed to spotlight emerging leaders under the age of 30, this initiative celebrates individuals who are making a meaningful impact across the photography industry—not just behind the camera, but everywhere photography touches business, technology, education, and community.

More Than Just an Award

The PPA 30 Under 30 program isn’t just about recognition—it’s about momentum.

Being named to the list helps elevate young professionals at a critical stage in their careers. It shines a light on their work, opens doors to new opportunities, and connects them with a broader network of industry leaders.

But just as importantly, it helps the entire industry.

By highlighting fresh ideas and forward-thinking leaders, the program reinforces what makes photography such a dynamic and evolving field: innovation, creativity, and community.

Who Should Be Nominated?

One of the most exciting aspects of the program is its inclusivity.

Nominees don’t have to be photographers. They can be educators, business owners, tech developers, vendors, or creative professionals—anyone contributing to the photography ecosystem in a meaningful way.

If they’re under 30 and making an impact, they’re eligible.

That means you probably already know someone who fits the bill.

Or—it might be you.

Yes, You Can Nominate Yourself

Let’s be clear: self-nominations are not only allowed—they’re encouraged.

If you’ve been putting in the work, building something meaningful, or helping move the industry forward, this is your chance to step into the spotlight.

Too often, talented professionals wait to be recognized. This program flips that mindset and invites you to advocate for yourself.

Why Now Is the Time

The photography industry is evolving faster than ever. New tools, new platforms, and new business models are constantly reshaping what’s possible.

Programs like 30 Under 30 ensure that the people leading that change don’t go unnoticed.

They also help inspire the next wave of talent—showing what’s possible when passion meets purpose.

Submit Your Nomination

Whether you’re nominating a colleague, a mentee, or yourself, this is your opportunity to help recognize the next generation of leaders in photography.

Because the future of this industry isn’t just something to watch.

It’s something to celebrate.