Tips for establishing and maintaining a photography niche.

Darren Roberts takes wedding photography to the Rocky Mountain peaks.

Photographer Kansas Pitts has built her business making family portraits on the beach.

Adventure photographer Michael Clark finds plenty of clients for his high-strung commercial work.

Classic car owners love their wheels, and they gladly open their wallets for professional photos of their prized possessions.

Photographer Booray Perry notes that bar mitzvahs and bat mitzvahs is an event photography specialty that’s lucrative ... and overlooked.

Photographer Mark Brandes has found a niche among clients who have a passion for horses.