In today’s digital landscape, photographers need more than just great images—they need a strong technical marketing foundation to ensure their work reaches the right audience. This course will cover essential topics like Content Delivery Networks (CDNs) and Cloudflare to improve website speed and security, as well as Domain Name System (DNS) management to maintain control over digital assets. We’ll also dive into email deliverability, ensuring your messages land in inboxes instead of spam folders. Additionally, we’ll explore key Google tools such as Analytics, Tag Manager, Search Console, and Ads to optimize performance best of all, everything covered in this course utilizes free tools, making implementation accessible for all photographers.

Items to Bring:

• Note Taking Materials
• Laptop
• Have an existing Website