In this program, we will cover how to successfully plan and navigate through a mini session event and create promo shots. We will look into props, backgrounds, and what to look for in an outdoor location. You will learn creative, and effective marketing strategies to advertise through social media, email, and Facebook ads for maximum bookings. How to create product offerings specifically for mini sessions that sell unique and quality signature heirlooms without competing with your regular sessions. We will walk through how I do IPS for maximum profits, my workflow, and the ordering process.BIO: Luciana Calvin, CPP is a Certified Professional Photographer Liaison with the Professional Photographers of America and a member of the Professional Photographers Association of Massachusetts. She owns and operates Luciana Calvin Photography studio located in Chelmsford, MA. The studio specializes in Babies, Children and Families.
Items to Bring: