Join us for a course on the who, what, where, why, & how of IPS to include how to calculate your costs of doing business, pricing for a profit, a look into what products are available for both modern & classic offerings, and client communications for a solid sale! Learn first hand how Shannon & Jessica not only started making more money per client but also revitalized their business models with IPS - in person sales. Every genre and every skill level can benefit from selling products & individual digital images! Your clients will be impressed and you will not be over working for every session.
The second half of the day Jon & Lindsay Betz of Jonathan Betz Photography will show you how to ensure profitability principles are in action for your photography business and how to intentionally use that profitability for sustainable business health and confident compensation for YOU. Over the years of mentoring and teaching solid financial practices to professional photographers, they hear time and again the need for photographers to understand a system to pay themselves with confidence. They will cover profitable pricing principles, money management in your business, and teach two different systems for allocating money to retained earnings (business sustainability) and compensation.
Speaker's Name: Shannon Squires-Toews, Jessica Vallia, Jonathan Betz, Lindsay Betz