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PRODID:-//eluceo/ical//2.0/EN
VERSION:2.0
CALSCALE:GREGORIAN
BEGIN:VEVENT
UID:b2768fcf497a171ecfb606b13f92734d
DTSTAMP:20260916T104631Z
SUMMARY:Pricing\, Profit & Sales Mastery - A Workshop for Working Professio
 nal Photographers
DESCRIPTION:Join us for a full-day workshop designed for working profession
 al photographers ready to build a more profitable business. Hosted by a fa
 mily-run studio now in its third generation- 87 years strong\, from the fo
 under's first camera to today's digital technology. The team will walk par
 ticipants through calculating their Cost of Goods (COGs)\, determining a t
 rue dollar-per-hour rate\, and using those figures to choose which product
 s to offer for maximum sales\, with take-home handouts to put it all into 
 practice. Jonathan will add real-world commentary on how he applies these 
 principles daily\, then lead a hands-on demo of his sales process from rap
 port-building that starts with the in-person consultation through the sess
 ion sales appointment itself\, using matching\, mirroring\, and empathy to
  help guide the client to exactly what's right for their home. Participant
 s will leave with practical\, actionable strategies to increase sales and 
 profitability in their own studios.
DTSTART:20260916T100000
DTEND:20260916T173000
END:VEVENT
END:VCALENDAR