/ The Business Challenge

Building a Better Photography Business


Running a business is hard work, but it’s easier when you know that the direction you’re going in and the decisions you’re making are founded on proven business principles. You’ve worked hard to hone your craft. Now it's time you hone your business acumen and learn the fundamentals of successfully running a business.

While the challenge takes you through an entire year, much of the learning and assignments occur in the first 12 weeks. You’ll learn the vital skills you need to make your business more profitable and sustainable. Your challenge mentors and peer group will help answer questions, encourage you and keep you on track as only an accountability partner can. You’ll get step-by-step guidance from PPA to help you:

  • Identify what success means to you
  • Create a profitable pricing and sales strategy 
  • Develop your own personalized success plan
  • Prioritize your tasks so you don't get overwhelmed
  • Gain more confidence and stay focused
  • Connect with other photographers working through the same challenges


Join today and challenge yourself by signing up for the next Business Challenge. 


NOTE: A new Challenge began February 1. Future Challenges will be on the new self-guided EDU platform (coming in late spring!) and will be available to begin at any time.