Madonna has persevered because she continually reinvents herself. In this edition of PPAedu, Elaine Pasqua will share how to grow and sustain your business for the long-term using what she calls "The Madonna Model". As a business owners you need to:
• Be aware of current trends and be willing to shift your business model.
• Look fresh, not outdated.
• Be creative. always invent new ideas.
• Listen to other people and act on what you learn.
• Ask - don't wait for input.
• Study weak ties.
• Be yourself - don't follow others.
• Stand out.
• Social media and reinvention. Don't be afraid to try new things.
• Don't beat yourself up when something doesn't work, just try something else.