Instructor
Mary
Fisk-Taylor
M.Photog.Cr., CPP, ABI, API
About the Class

As a wedding photographer, your moment is the big day when the bride and groom say “I do.” But as a business person, you also need to pay attention to the things that your bridal couple will purchase! In this video class, instructor Mary Fisk-Taylor shows you how to create products and packages that go beyond “snapshots” to maximize your sales opportunity.

Some products Mary will discuss include:

  • Bridal Portraits
  • Engagement Photos
  • A “love story” that tells the journey of the relationship
  • Save the Date items
  • Premium products you can offer at higher prices

If you haven’t done these before, Mary will give you the motivation and the know-how to start. And how about creative packaging ideas? Albums for the bride’s and groom’s parents, a grandparents’ album or wall décor, just to name a few? It’s all part of maximizing your wedding photography sales, so you’ll learn about it here! You’ll also learn how to drive clients to the price point you desire, why a la carte items may not work for you, and how to package your items so that your brand shines through.

Through this class, you’ll gain a whole new perspective on wedding photography and the opportunities you can create! So…why wait?

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