About the Class

Unlock the secrets to calculating your Customer Acquisition Cost (CAC) and understand the true expenses involved in gaining new clients for your photography business! In this video, you'll learn how to analyze your marketing expenses alongside the number of customers acquired. This crucial insight will help you evaluate the sustainability of your business and optimize your spending for maximum profitability. Whether you’re a seasoned photographer or just starting out, mastering CAC is key to your growth and success.

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