About the Class

There’s an old saying that goes, “If Momma’s not happy, nobody’s happy.” Nothing could be truer when it comes to maternity and baby photography! That’s why, in this class, Kay Eskridge will walk you through marketing steps that make Momma a happy client and possibly a new marketing avenue. It’s all about focusing on the client’s comfort, desires and connections.

With Kay, you’ll learn…

  • The importance of comfort when appealing to the moms of the world and how you can provide it. (Keeping special items in your studio can go a long way in creating a great impression and future referrals.)
  • How to use the pre-portrait consultation to educate mom, give suggestions and learn what she wants, helping you set the stage to over-deliver.
  • How to seek out your client’s connections and recommendations for business partners. (Her doctors are great potential partners, along with the myriad of stores a new mom or mom-to-be shops!)
  • How to create win-win-win partnership marketing deals with those client connections.

This may not have been the type of marketing class you were expecting, but it’s chock-full of proven methods that work for Kay and other photographers. Sign up to learn how to make these methods work for you, too!

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