Dan and Alex McClanahan aren’t an overnight success but it's amazing how far they've come in just 3 short years. In this interview with Lori Nordstrom, they share all the steps that have made them “the it, young, hip" photographers in Central Iowa. They recall their transition from a small working space in a relative’s home to their own multilevel, main street studio in a building they own and where tenants cover most of the rent! They talk about the importance of developing your brand, creating unique marketing concepts and other secrets to their success.
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