Every professional photographer knows the importance of becoming a strong photographer and distinguishing their business – and themselves – from the competition. And one of the best ways to do that is to challenge and show off your level of professional and personal excellence!
That's where becoming a Certified Professional Photographer (CPP) comes in.
CPP Mission Statement: To acknowledge and validate a consistent standard by which professional photographers can achieve and maintain a recognizable mark of excellence.
The Certified Professional Photographer credential was started in 1977 as a way to identify professional photographers who have demonstrated technical competence through a written exam and photographic image submission.
No matter the field, people take certifications very seriously. It's a way of showing dedication and expertise. Becoming a CPP lets potential clients know that you take your craft – and their needs – seriously.
Certification can give you an edge in:
- Advertising: Competition is very often fierce among professional photographers, and rising above the rest can be hard. Becoming a CPP instantly distinguishes you as the cream of the crop in professional photography.
- Pricing: One significant challenge often faced by professional photographers is justifying prices. Clients don't always understand how or why your prices are set the way they are. However, being a CPP allows you to easily explain the value in choosing your services.
- Confidence: When prospective clients learn about the effort that goes into becoming a CPP and that you have to recertify every three years, they'll quickly understand how seriously you take continued education and training when compared to the competition.
As with any certification, there are certain standards that must be met for you to become a CPP.
PPA and the Certification Committee follow certification standards set by the Institute of Credentialing Excellence. These standards are used for the written certification exam and ensure the questions are always relevant and up-to-date.
Interested in taking that next step in your journey as a professional photographer? Great!
If you're a CPP, maybe you'd like to consider helping other professional photographers earn the same distinction!
As a CPP Liaison, you'll help others just like you who want to better themselves and our industry. Just like working to become a CPP, being a CPP Liaison takes some dedication.
- Contact us at firstname.lastname@example.org
- You can also ask on the CPP Group on Facebook
- And if you are a member of PPA, join us on the CPP community on theLoop
Consider being a part of the CPP Facebook Group or the CPP Community on theLoop!
It's the place for photographers who have earned their CPP to mingle with other goal-oriented photographers. But as with any social media, the CPP Facebook Group is for connecting and socializing, so for any question regarding official CPP information, send us an e-mail at PPA email@example.com.
Every three years CPP’s must Recertify by submitting Continuing Education Units (CEUs) or retaking the exam. Recertification signifies that you are continuously learning and evolving in your craft. By maintaining your CPP designation, you distinguish yourself as an accomplished professional photographer committed to the continuous improvement of your skills and knowledge. Read more about the process and submitting your Recertification!