Can you imagine going a week without Internet access? This idea didn’t sound half as crazy 30 years ago as it does now. Today, there are over 4 billion Internet users all over the world- and millions of businesses trying to get their attention.Hence, it is extremely important to make your business remarkably easy to find online.
People often use search engines to find things by typing in keywords or phrases, and the search engines crawl the Web to find pages that contain those keywords or phrases. If you want your site to rank highly in search results for certain keywords or phrases, you can target them by implementing those keywords or phrases into your website content.
The act of maximizing a website's visibility for search engines has evolved into one of the most important pursuits for any business with a presence on the web. Rob Greer is an SEO (Search Engine Optimization) guru, and in this helpful and fun article, he walks you through four steps that will help you narrow your target and attract the right eyes to your website.
"SEO is a skill, just like photography," says Greer. "You have to practice. Attend seminars, read online resources, speak to a consultant, and constantly educate yourself. It's a changing field that requires constant attention. Once you understand the fundamentals, you can adapt easily. Yes, search engines are always changing. But by and large, the fundamentals behind SEO don’t change." Find out Greer's eye-opening SEO tips in "What Photographers Need to Know About SEO" on Professional Photograher.