As photographers, we don't always have the confidence to be a print-art warrior or fully market ourselves as Print Artists. Today, print is a necessity, not only to create a valuable experience for your client but also to increase your bottom line! In an ever-evolving digital world, photographers and clients alike sometimes forget just how meaningful print art is to our emotions, our families, and our legacies.
In this video, four members of Professional Photographers of America from all walks of life discussed how print touches their lives as photographers, as well as their clients'.
You'll see them talk about the importance of understanding print art from the base level, the appeal of print to photography clients, how print affects your reputation, and how it boosts your profitability.
Let these four photographers inspire you to value yourself and your craft more, so you can Be More Profitable. If you haven't already joined the PRINT Movement, now's the time. It's free, and you'll get resources and a framework to empower you to grow as a Print Artist. Let's remind the world just how awestriking a beautiful print can be. Learn more at PrintMovement.org.