Rock Solid Business Strategy

201702-20170119_0019__large.jpgPhotographer Darren Roberts went from photographing 20 city weddings a year to more than 50 mountain weddings in 2016. The transition took two years, but his determination allowed him to build a career creating what he loves. He shares tips on brand consistency, search-based marketing, and establishing a niche in "Weddings With a Rocky View," only on PPmag.com. 

Image © Darren Roberts

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