Benefits / Resources / Articles
August 30, 2023

Member Resource: Photographer’s Guide to Communicating with Clients

Whether you’re composing an email or engaging with a client face-to-face, a big part of being a professional photographer is knowing what words to use—and when to use them. Beyond simply creating stunning images, ensuring the satisfaction of your photography clients requires delivering a superb experience before, during, and after their photography session.


Choosing the right language elevates your craft above simply "snapping a photo." It demonstrates to clients that you are a knowledgable communicator. Consequently, this instills confidence in them when it comes time to step in front of your camera, and it helps them know exactly what to expect in terms of image delivery and product offerings.

Download the Photographer's Guide To Communicating With Clients today and learn:

  1. The connotations behind common photography words and phrases
  2. How these terms can either enhance (or take away) from your business
  3. How to adapt your vocabulary to match your unique brand identity

Remember: Though the difference between terms may be subtle, their impact on clients can be profound. By using the appropriate language for your business, you can build trust with your clients and help them see you as the creative entrepreneur that you are.

Download the guide today to get started!