Benefits / Resources / Articles
June 30, 2021

June Blog Roundup: Marketing Tips, Inspiring Stories, and “Projection Mapped Makeup”

This month's blog roundup includes tips to elevate your marketing and inspiring work from photographers from around the world. Plus, you don't want to miss the stunning and innovative "projection mapped makeup" created by Japanese artist Nobumichi Asai. Keep scrolling for all of this month's hand-selected articles and find inspiration, information, and so much more. Enjoy! 

 

Pricing your work: A photographer's guide for 2021 

If you're starting a photography business for the first time or even pivoting your business into a new specialty, like from weddings to newborns, knowing customer's expectations can vary. Your expertise also becomes a factor in the prices you charge, on top of the general cost of goods, your studio's space, and even your home. Read the full story.


Pinterest Content Strategy 2021: How to Stay Relevant on Pinterest 

Pinterest is one of the fastest-growing social media networks, making it a perfect tool to market your photography business. Changes to the network’s algorithms have shaken things up a bit, and this article will help you stay informed on best practices.


4 Ways to Simplify Your Photography Marketing in 2021

We have to remind ourselves that sometimes it's okay to simplify the way we do business. If we each had a marketing team to promote our work, then we could easily keep up with all platforms of social media. But that’s simply not manageable for many small business owners. With that in mind, here are 4 simple steps to simplify marketing your photography business.


This Crafty Workaround Lets You Post to Instagram from a Mac or PC 

Sometimes you just don't want to transfer your professional images to your phone. Read this article to see how to trick your desktop into thinking it's a mobile platform so you can post to Instagram directly.


Photography business reaches for the sky to beat the pandemic

Learn how Alex Lester of Yorkshire, England, reinvented his photography business after being hit hard during the pandemic. Alex now offers professional aerial inspections, surveying, and thermography services after his wedding photography and videography work “dried up” in 2020.


Photogra-Therapy: A Deafening Silence

Gary McIntyre describes how photography gave him relief from tinnitus, a condition experienced by around 30% of people in the world at some time in their lives. Read the full story at Fstoppers


Top 10 Digital Photography Tips

Whether you are a beginner or more experienced with photography, here are some of our favorite tips that will help you improve your photography!


Photographer Looks at You Through Animals’ Eyes in These Creative Self-Portraits 

Looking for a little inspiration? Check out these images from Hungarian-based photographer Flora Borsi. She uses photo manipulation to create surreal images that thematically on identity, relationships, emotions, and dreams.


Dad Photoshops His Son Into Epic Scenarios Using His Expert-Manipulation Skills 

Using photo composition, photoshop, and his expert image-manipulation skills, photographer and digital artist Adrian Sommeling creates surreal images featuring his son. See the images here.


New to Fujifilm? My Advice To You... 

This video contains advice, some camera ergonomic and focus tips, and other Fujifilm camera info for new users. This video mainly discusses the XT series of cameras.


Watch A Model's Face Transform With Projection Mapped Makeup 

In this two-minute clip, the subject's face is immersed in transformative visuals, a kind of "digital makeup," using motion capture technology and projection mapping. With impressive accuracy, the face is scanned before becoming a series of stunning masks that work even as the face moves around. The visuals range from makeup, rouge, and some eyeliner, to a full-on cyborg face with amazing animated visuals that turn the model's face into a reflective surface. Watch the video here.

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