9 Lessons Learned About Senior Portraits on PPmag.com

gadsby_travis.jpgAfter a nearly 15-year hiatus in the photo business, Travis Gadsby, CPP, and wife jumped back into the senior portrait business. Boy, did they have a lot to learn. Clients' service expectations had changed, the buying mentality had changed, and the senior mindset had changed. They dug deep into the marketplace to work out how to adapt and flourish in this thriving specialty.
 
Read about the 9 lessons they learned from their studio retooling in "What You Didn't Know You Didn't Know About Senior Portraits" on the beautifully redesigned PPmag.com website.

In addition to remarkable photographs and plenty of behind-the-photo insights, the new PPmag.com offers complete Digital Editions and a searchable database of back issues.

Enjoy "What You Didn't Know You Didn't Know About Senior Portraits," and don't forget to bookmark the NEW PPmag.com to stay up-to-date with your favorite photography magazine.

Find all this and more on PPmag.com now.

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