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Vital Signs: Professional Communication--Content Development - PPA Today

Vital Signs: Professional Communication--Content Development


Dear {name},

In case you haven't noticed--or have been trying to avoid it--we live in a world that is growing more digital by the day. Tweets, texts, and posts have found their way into our everyday routines. And it is not only our personal lives that are affected, but our businesses as well. It's not unusual for me to follow up a text to my dad (yes, my 76-year-old father is an avid texter) with a post on the Imaging USA Facebook page.

The important thing to remember--and the subject of this Vital Signs--is to keep your business communications professional. Your studio's blog or social networking site represents your business, regardless of how casual the medium may seem. Don't let your blog turn into a diary or your Tweets develop into only a summary of your day-to-day activities. Saying the right thing is essential in keeping your readers coming back for more!

Christel Aprigliano
Director of Member Value & Experience

P.S. Have you heard about the Imaging USA Rockstar Giveaway? We're counting down the days to Imaging USA in Nashville by giving away cool stuff! Find out the daily giveaway and how to enter by following Imaging USA on Twitter or joining as a fan on the Imaging USA Facebook page. We're giving away over $10,000 worth of items that Photographic Rockstars (like you) want. Come rock with us!

About this Entry

This page contains a single entry by Professional Photographers of America (PPA) published on December 17, 2009 8:47 PM.

Imaging USA Rockstar Giveaway Announces Day 15 Prizes was the previous entry in this blog.

Congratulations to Pam McRae - Winner of Day 12 of the Imaging USA Rockstar Giveaway is the next entry in this blog.

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