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Vital Signs: Defending Yourself Online - PPA Today

Vital Signs: Defending Yourself Online

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Dear PPA Member,

I wouldn't hesitate to say that most of us check out a new company or service online before we hire or use them. It just makes sense to see what other customers have experienced, and the Internet makes that much easier. However, the Internet also makes it easier for upset customers to write something in the heat of their anger.

Have you, as a professional photographer, ever found an online negative review about yourself and your services? Such negative comments can hurt both you and your business. And the negativity could simply stem from a misunderstanding! But what can you do about it? That is the focus of this week's Vital Signs.

While we cannot stop such comments/reviews from being made, we will always do our best to help you decide the best way to respond and the best places to go for further assistance. Helping you--with resources and information like this--is part of PPA's reason for being.

Sincerely,

Christel Aprigliano
Director of Membership

P.S. Look for next week's article about protecting yourself from online infringements.



About this Entry

This page contains a single entry by Professional Photographers of America (PPA) published on January 29, 2009 5:38 PM.

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