Dear PPA Member,
Every business has specific strategies it employs during difficult times. Watching expenses carefully, working hard on existing customer relationships, and cutting back accounts receivable are some of the common steps we all need to take. This week's Vital Signs deals with the sometimes difficult task of getting paid what you are owed...while retaining a positive relationship with your customer.
Many PPA members take advantage of our monthly credit card option for convenience reasons, spreading out their dues payments over the course of a year. These are smart photographers who understand how important PPA membership is with all the protection and discount programs.
You can find out more about PPA business services discounts at www.ppa.com/benefits, or by calling the Service Center at 800-786-6277. And if you are not familiar with the monthly payment plan I mentioned, you might want to check it out, too!
Making it easer to get the discounts and protection needed to improve your bottom line...it's what PPA is all about.
Al Hopper,
Director of Membership




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