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PPA Today: Super Monday Archives

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Super1Day_1200X1200.jpgFrom October 6 to 20, fall Super 1 Day classes will take place all over the globe on every photography skill and strategy you can imagine.

PPA will offer members and non-members alike the opportunity to attend a litany of daily workshops ranging from a class on working with strobe & speed lighting units in California to newborn photography in Daegu-city Korea.

All of the classes are taught by professional photographers and are tailored just for you. There are dozens of different courses offered at a variety of different times and dates, so finding one that fits your busy schedule is a piece of cake.

These events offer both up-and-coming photographers and seasoned veterans the chance to learn from one another and also the chance to network and grow their local market. At just $99 if you book online ($120 in person), the day-long classes are an awesome value. And if you're thinking of joining PPA, this is a perfect opportunity to see what we're all about. If you're already a member you'll receive one service merit for attending each class-- a crucial step towards attaining certifications/degrees.

And also another step forward to BE MORE!

Head to PPA.com/super1day to find a class near you.

 

By now you've heard--Super Monday is just around the corner, and with that comes nearly 100 classes in cities across the United States (and three in Korea) focused on live, local education. It's your opportunity to earn service merits, network and meet some new friendly faces!

farren_peggy_maternity.jpgThis fall, we are thrilled to offer quite a few seasoned instructors teaching across a wide range of topics including Peggy Farren and her "Maternity Portraiture--Preparation, Selling, Lighting & Posting" and Kevin Floyd, CPP with his two courses "Portrait Retouching with Photoshop" and "Studio Lighting 101: Indoors & Out". These veteran Super Monday pros make learning feel like a day at the beach--which they both could be since they are based along the beautiful shores of Florida.

As volunteer instructors, what keeps them coming back to teach time and time again?

"I had such a great experience the last time," said Peggy. "Many photographers drove from two to three hours away to our workshop. One thing I've learned through running the Understand Photography Training Center is that educated competition is better for the business of photography. We have very few of the bargain basement photographers in this area since most of the new photographers train with us. We teach them how to price correctly and learn the business side of photography as well as the technical and creative side."

floyd_kevin_supermonday2013.jpgKevin, a former board chair at the Douglas Anderson School of the Arts in Jacksonville, knows that it takes special skills to lead in the classroom. "I love to teach, it is a part of me and I feel like it's my duty to give back. Since I was a high school teacher that was graded on how much my students retained, I like to cover how to remember and apply what was shown in class too!"

So, what will be covered in their classes?

In Peggy's maternity class, you'll walk away knowing the right questions to ask in the beginning, poses that flatter and sell, pricing, lighting and with beautiful portfolio images since it is a hands-on workshop!

"Attendees will leave with a new confidence. They'll learn enough lighting and posing to make any pregnant woman beautiful--okay, maybe using a little Photoshop, too. Attendees will have sample pricing plans that they can tailor to their own businesses and earn more money per session," said Peggy. "A maternity session should be the beginning of a lifelong relationship with your client. Learn how to make your client beautiful by proper lighting and posing."

In Kevin's first class on studio lighting, attendees will walk away with the foundational knowledge of five lighting patterns, achieving studio lighting outside with or without lights, capturing a 3D image through highlights and shadows and how everything revolves around 18% gray.

Kevin's second class will focus on Photoshop. Attendees will learn how to wield the mighty power of Photoshop with a restraint.

"We will over how to use Photoshop for retouching, but not over doing it. It still needs to look like your client when you're done. We'll also cover how to analyze what needs to be done and how to use quick fixes for common problems. The class will use problem images students bring in and as a class work on as many as we can!"

With any Super Monday class, you're bound to walk away with endless amounts of new ideas for your art and your business.

"I'm always more inspired when I'm confident in my technical skills. The technical part of photography has never come easy for me, so hands-on practice works as the best learning system for me. I want to inspire the attendees," said Peggy.

Head over to the Super Monday page to find a course chock full of inspiration and networking near you, or check out Peggy's "Maternity Portraiture - Preparation, Selling, Lighting, Posing and Editing" in Naples, or Kevin's "Portrait Retouching with Photoshop or "Studio Lighting 101: Indoors and Out.

And check out Farren's website at naplesportraits.com, and Floyd's at kevinfloyd.com.

Labor Day is on its way and along with it the unofficial close of summer.

So are you ready for fall?! The colorful foliage, the BEST seasonal brews (inarguable) and of course, FOOTBALL! What's not to love?

And as far as your profession goes, we're not going to let you get soft on us. But how can you push yourself to the next level with less sunshine to work with?
Super Monday is a good start.

On and around October 14, 2013, dozens of studios from coast to coast (and Korea!) will open their doors and offer insights to their fellow photographers (that's you!). Whatever you need help with, there's sure to be a workshop for you. Super Monday will span portrait and wedding photography, posing and lighting, digital retouching and workflow, and sales and marketing strategies.

If you're in the California/Nevada area, instructor Laurie Warta, CPP, will bring her passion and expertise to offer a unique, hands-on learning opportunity.

She's heading out to Sparks, Nev., just east of Reno, for a Super Monday Shoot Out on
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 Sunday, Oct. 13. There's no need to worry about being bored in a classroom for this one! Laurie's taking it outside for an on-location, learn-as-you-shoot experience, where she's hoping students will get outside their visual box and try something new. 

"I've wanted to do this for a few years. I love a good challenge, and I love getting inside the heads of other professionals and watching how other photographers do things." 

Warta says there's not usually a lot of 'why' behind the 'what,' but that's the focus here.

"'Why did you pose your subject that way? Why did you use this lighting? Why did you use these settings?' Everyone has a reason for the way they light things, but I want to know why. These are some of the questions we're going to explore. It's about challenging ourselves to expand our thinking."

Here's a glimpse into Laurie's plan for the October 13 program:

You'll meet Laurie at a location (to be confirmed, most likely her daughter's home near Reno), and briefly get to know the other students. You'll discuss the plan for the day and go over your lighting options.

After you get acquainted and gear up, you'll head to the shoot location (stay tuned for details). Waiting for you on site will be models--a senior boy, a senior girl and a couple--and a few props. You'll shoot one model and break for lunch before you photograph the others. Make no mistake, it's more than a simple photo shoot. Like Laurie said--it's a lighting-posing-coaching photography challenge!

Each student will get a turn posing, lighting and shooting the models individually; no shooting over the shoulder allowed! And this is where the props come in. When Laurie decides to throw the prop into the mix, you must somehow incorporate it into your creation with the model. The choices are yours and yours alone, Laurie and the other students will watch and learn as you explain why you're doing what you're doing. Then the roles will switch! 

"It's about taking ingredients and making something that will come out totally different from anyone else. It's amazing what you can do with a chair.

"Our personalities are all different, we communicate differently, but we can all learn from each other. It's all about creating a space for other photographers to learn, learn, learn; it's all about observing, learning and having fun."

If all works according to plan, the class will be setup with CamRanger to send selected images directly to an iPad for each photographer to further explain their tactics and for everyone else to critique the images--right there on site! The instant critiques will be more impactful because you will be able to learn from details you might have missed while being caught in the action, and the group feedback will help you improve right away. 

This class certainly isn't for the faint of heart, nor for the beginner photographer. You must have knowledge of your camera and light and how to control it. You'll need to use your creative vision in a challenging way. But the worst that can happen is you'll get better!
A dedicated photographer, Laurie has deeply loved photography for 35 years, and her focus has only sharpened in recent years. Her passion and enthusiasm for photography comes through while talking about the class. 

"I love teaching and I love photography. With this small, intimate setting, we can do so much more, especially since it's hands-on. The personal benefits are remarkable. It forces me to really know my content and learn more. I have to consider 'What can I bring to expand my horizon?'"

Laurie's not stopping there either. Two days after her Super Monday Shoot Out, she's heading an hour up the road to Kings Beach, Calif., near Lake Tahoe, to teach an additional class. 

In her second class, Laurie will partner with friend and fellow photographer, Danielle Hankinson, for Extreme Lighting at the Lake. In this course, you'll discover how to deal with harsh and challenging lighting situations, such as the beautiful Lake Tahoe area. How do you manage light when it's reflecting so harshly off of the water? You'll practice techniques to manipulate light and create cool and edgy or soft pretty lighting. 

The goal is for you  to leave Laurie and Danielle's class not only a better technical photographer, but a more confident one as well.

"When you know something and when you believe in something, you can be confident. The rest is easy--just shoot."

Head over to the Super Monday page for more information on Laurie's two classes:
Super Monday Shoot Out, in Sparks/Reno, Nevada
Extreme Lighting at the Lake, in Kings Beach,California 

And check out Laurie's website at lauriewartaphotography.com

IMAGE © LAURIE WARTA
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The first round of Super Monday classes kicks-off tomorrow (we know, it's a Saturday), but it's all about the spirit of learning! In that spirit, Mary Buck, CPP, has doubled down and offered two distinctly different Super Monday sessions in Duluth, GA, to help boost the business of professional photographers by offering unique products and inspiring you to utilize the tools you already have in your arsenal. 

In her first class (that would be Monday, May 13th) Mary will teach "How to Create a Fusion Video Using ProShow Producer." You already use your dSLR to create amazing photos, but why not utilize all of its functionality and create fusion videos? That's Mary's intent. She'll show you how to best utilize ProShow Producer software and help you learn all about the art of storyboarding and creating a shot list. You'll then be able to put those lessons to good use during a hands-on session with a high school model. 

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With a strong background in film, Mary has the patience to set up a shot right the first time. She eliminates the need for heavy editing during post-processing, which will help you produce quicker, better videos. Her favorite part of the photography process is creating the image directly in the camera. Defining herself as a classically trained photographer with strong foundational skills in composition, exposure and lighting, she attributes it all to starting her photography journey with film. It is why, she'll tell you herself, she truly believes in getting it right in the camera.

By the time you're done with the class and the hands-on session, Mary hopes you'll have "a new creative skill to add to your product lines to help you stand out from other photographers." As any photographer knows, an advantage on the competition is necessary in the current state of the photographic industry. 

"The biggest challenge my business faces are from the over-saturation of photographers and the inconsistency in pricing structures within the industry," said Mary. "To overcome these challenges it is important to offer the best customer service on the planet and to provide something different that other photographers are not offering." In her class, you will get plenty of tips and strategies to accomplish just that. 

If it tickles your fancy to learn more about the portrait side of the business, Mary's second class might be more your speed  - "The ABCs (Art, Business & Charm) of a Portrait Photography Business" will take place on Wednesday, May 15th. 

Did you know PPA Headquarters is hosting a Super Monday class a few days before the main date? PPA's chief executive officer, chief financial officer and Studio Management Services Manager are teaming up to deliver "Making Sense of Branding & Finances" on October 8. It's never been done before, and it's going to be one heck of a ride! (We'd say you'll be learning from some of the best, but we are a tad biased.)

Learn more about Super Monday and register for the class of your choice here.
jim_pierce_head.jpgComposite photography is growing in popularity and can be a great product offering for your business, as Jim Pierce, CPP, has experienced. But it does require a certain set of skills. That's exactly the sort of problem that PP''s Super Monday Photo Workshops were created to solve! For example, if you've ever dreamed up an image but couldn't figure out how to create it, maybe Jim's "Photoshop Fantasy" class--part of PPA's Super Monday--can help.

Creating His Dreams
Super Monday instructors like Jim are offering their classes because they've amassed talent in a certain area (and they want to share). After earning a degree in Photo Production Technology from Southern Illinois University in 1987, Jim discovered his love for the darkroom and started custom printing images for high-end studios. Then, with the introduction of Adobe® Photoshop® in the early '90s, Pierce became intrigued by the possibilities and was quickly hooked...on version 1.4.

"I like to tell people I've been using Photoshop since before it was a verb!" Jim laughs.

In fact, his love of Photoshop led to his specialty in creating composite images. "I'm apierce3.jpg frustrated artist who can't draw a stick figure to save his life," explains Jim. "But by using photos I shoot for the purpose, I can create the artwork that I could only see in myself before. Being a digital artist has given me a chance to put what I have in my head onto a medium that others can see."

Jim is also on a mission to earn all the PPA degrees and, as part of this goal, has started entering his composites in the International Photographic Competition. However, for him, the real joy in composite photography comes from revealing the finished piece to a model he's worked with and seeing stunned silence.

"Words cannot describe artwork. That's why it's an image, not a poem," Jim adds. "If I have been able to transcend words for my model, then I feel I've truly captured their essence."

Teaching You How to Do the Same

"Technology gave me the opportunity to create, and I feel you should always share opportunity with others," says Jim. So he decided to teach other photographers the skills that have helped him create his dreams via composite photography! During his "Photoshop Fantasy" Super Monday class (held in Crystal Lake, IL on Oct. 15), he'll help you learn how to shoot elements of a composite with the final design in mind, use blending modes and masking, understand how light needs to be controlled, and use consistency to give the image an added sense of realism.

pierce1.jpg"I'm hoping to get the creative juices going, to challenge people to step outside their comfort zone and let their imagination run free," he explains. "How would an image look with a fog rolling in, or wind-blown hair perfectly outlining a face? Does billowing fabric while standing on a cliff overlooking a sunset on the ocean make for a perfect romantic shot?"

If you're interested in learning how to create unique composite shots that can add to your business and expand your creativity, this class may be your chance. Or, check out other Super Monday classes in other locations to find the one that fits you best!

Read more about Jim Pierce here.

Super Monday is an educational program sponsored by PPA every spring and fall. These daylong, interactive workshops are conducted in locations around the country, allowing PPA members to earn merits for sharing their craft and enabling all photographers to learn new skills and develop professional networking contacts.


ALL IMAGES © JIM PIERCE
Have you found an especially effective photographic technique? Know a great marketing or business strategy? Are you a whiz at photo manipulation? Share what you've learned and be a Super Monday Instructor.

PPA's Super Monday Photo Workshops are peer-led, live and local photography classes. And being an instructor can net you more than just goodwill! When you teach a Super Monday class, you build networks, rack up speaking experience, and you can earn up to four speaking merits toward a PPA degree!

How? Each class you teach (at least 6.5 hours long) is worth two merits...but did you know you can teach up to two classes? You simply teach the classes within the week before or after the official October 15 Super Monday date. (You'll need to submit two separate instructor applications, too.)

Now's your chance to earn those speaking merits more quickly. Get involved with Super Monday!
The call for instructors is now open for Super Monday Photo Workshops to be held on or around Monday, October 15, 2012. July 6 is the deadline to volunteer. We hope you will consider spending a day sharing your knowledge and experience by teaching a Super Monday class. Besides the experience and new networks you'll gain from speaking, you will earn two speaking merits toward a PPA degree.

If you would like additional information, read our Super Monday instructor FAQs.

If you're ready to sign up to be a Super Monday instructor now, click here.
brandt_headshot.JPGAna Brandt, of Anamaria Brandt Photography in Tustin, CA, has photographed hundreds of newborn babies and pregnant women in her area since going pro in 1999. In fact, she has become so recognized in her area for this type of work that her business has been steadily growing regardless of the economy.

"I believe that you can't be great at everything all of the time. To be successful, you need to know how to do something and do it well," Ana explains.

For her, that's pregnancy and newborn photography! If you want to learn how to add these specialties to your own business, be sure to attend her "The Art of Specializing in Pregnancy & Newborn" Super Monday class on May 14 in Tustin, CA.

Inspired by Her Past
Ana was fascinated by photography growing up. "As an adopted child with no photos ofbrandt1.JPG myself as a baby or of my birth family, I was always captivated by relationships caught on film," she says.  And she believes that eventually led her to specialize in pregnancy and newborn photography after attending photography school.

"I was so captivated by this 'stage' because I was never able to experience it with my biological mother--even in image form," Ana adds.  
denise_lee_headshot.jpgMarketing is one of those skills that all business owners need to have, learn or at least outsource. Denise Lee of Hope Haven Photography in Summerville, S.C., will help you learn marketing methods that have helped her business remain strong via her "Guerrilla Marketing for Photographers" Super Monday class in Summerville, S.C. on May 14, 2012.

Success Without Specializing
Interested in photography since she was a child, Lee first got the idea to turn her hobby into a business while shooting her daughter's equestrian events. "People began asking if they could purchase my photos and so it began," she says.

"Against most logic, I have not specialized. I feel this keeps my photography fresh and exciting," Lee adds. "I love learning new things and if I saw an amazing layout for a maternity session--but only did weddings--I would be so bummed."

And since going full time in 2005, she has established a wide client base partially thanks todenise_lee_1.jpg her unique marketing and advertising ideas.

Teaching Marketing Success to You

How effective are Lee's marketing and advertising ideas? Her business has survived a move to South Carolina without struggling to stay alive!

"Since I had such a strong business model, I was able to pick it up without really missing a beat," she says. Sound like something you'd like to cultivate in your own photography?

If you're ready to have an "I never thought of that..." moment when it comes to marketing, consider attending Lee's "Guerrilla Marketing for Photographers" Super Monday class on May 14th in Summerville, S.C.

After all, as Lee says, "Do something every day to help your business grow. Marketing opportunities are everywhere." Take advantage of your next opportunity on May 14!

denise_lee_3.jpgLearn more about Lee's class and browse more Super Monday classes in more locations at http://www.ppa.com/education-events/sm_new.php. Read more about Denise Lee here.

Super Monday is an educational program sponsored by PPA every spring and fall. These daylong, interactive workshops are conducted in locations around the country, allowing PPA members to earn merits for sharing their craft and enabling all photographers to learn new skills and develop professional networking contacts.

ALL IMAGES ©  HOPE HAVEN PHOTOGRAPHY


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This page is a archive of recent entries in the Super Monday category.

Studio Management Services is the previous category.

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