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Marketing Do's and Don'ts for Photographers - PPA Today

Marketing Do's and Don'ts for Photographers

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By Chris Homer

Overwhelming. It's a word Sacramento-based photographer and much-in-demand marketing
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 consultant Teri Fode uses a lot, especially when she describes the pressures photographers face to keep their businesses prospering. After building a successful senior portrait business over the past 10 years, Fode discovered she was frequently being asked for help by photographers who admired her marketing prowess.

Read advice from Fode on branding and how to market your photography in "Stay on Script: Marketing Do's and Don'ts for Photographers" on PPmag.com

ch_headshot_100x100.jpgAbout the author:
Chris Homer is PPA's SEO & Web Specialist, which basically makes Google Analytics his best friend. A graduate of the University of Georgia, Chris cheers passionately (and obnoxiously) for the Bulldogs in all things from football to checkers. When he's not hard at work on PPA's websites, you'll find Chris at auto racing events around the southeast, where he's known as a master architect of tent villages.


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About this Entry

This page contains a single entry by Professional Photographers of America (PPA) published on September 6, 2017 4:05 PM.

Strobe Recommendations, Interactive Booth Ideas, and Mastering In-House Printing: Hot Discussions on theLoop was the previous entry in this blog.

The 2018 GIA Finalists Are... (drumroll, please) is the next entry in this blog.

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