PPA has partnered with mall media specialist EYE to give you access to America's malls in all 50 states, enabling you to reach the people in your community at affordable rates. The new Eye Bid website allows you to select a mall, the number of seven-foot-tall, backlit, high-profile displays and the timing for your campaign. Then simply submit a bid at a price you're comfortable with for your campaign. No billing or credit card information is required until a representative contacts you directly to let you know if your offer has been accepted. Don't have ads created? EYE has arranged a special offer from Marathon Press, a longtime trusted print and design partner, to help you create your ad. PPA members log in here for their discount code