Looking for some inspiration? PPA members know they have the benefit of over 350 tutorials and educational videos through PPAedu, but each month, one video is unlocked for everyone to enjoy, because we believe in sharing the power of education with all of our photography friends.
The PPAedu library has tutorials to help you sharpen your photography techniques, marketing strategies, sales techniques, and business operations. These educational videos are available 24/7 to PPA members.
Between PPAedu and PhotoVision, as a PPA member, you can tap into over 800 programs to help you Be More! (If you haven't checked out PhotoVisionVideo, take a look!)
For the month of January, the video "The Value of Emotion in Your Brand" with Tim Walden M.Photog.Hon.M.Photog.Cr., CPP, F-ASP and Beverly Walden M.Photog.Cr. has been unlocked! In this video, Tim and Beverly Walden discuss and demonstrate the value of emotion in your brand. It's not just about products or photographs, but how these make your clients feel. And, if you can make that connection with your work and your customers, you'll have a booming business! The Waldens share their brilliant insight, teaching you how to:
• Build client connections that differentiate you from your competitors.
• Tie emotion and feeling to your product lines.
• Target clients who will love what you do.
The Waldens have built a career on learning and capturing people's stories and providing an emotional connection that clients love. Learn how they do it and how you can too!
If you're a member of PPA, just log in to watch the video anytime. Non-members will have access to this video this month only at PPA.com/FreeVideo. For full access to all the PPAedu and PhotoVision videos, join PPA today!