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2016: PhotoVision Preview - PPA Today

2016: PhotoVision Preview

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By Sarah Ackerman

As 2016 kicks off, PhotoVision is excited to share their travels and experiences with you. They've visited some of the greatest photographers around the country, filmed them in their personal spaces and created all new episodes featuring in-depth studio tours, creative inspiration, technical knowledge and great business advice. 

Check out some of our favorites that are coming down the line!

In this already released video, Beth shows how to make a cinemagraph! What's a cinemagraph? It's a combination of still images with video that creates a fascinating visual. Beth talks about how they can be used as incentives for clients at a higher investment. Plus, they work great as social media marketing material.

Downtown Girl with Amy Doerring
Watch as Amy photographs a young ballerina in a gorgeous downtown environment! Amy demonstrates how to make a shy child feel at home in order to capture the best expressions, and how to utilize interesting architecture to create leading lines and a visually appealing backdrop.  Amy shows you how to capture the spirit and emotions of her subject with every shot, through authentic engagement and captivating framing. 

Living the Dream with Dan McClanahan, M.Photog. and Alex McClanahan
Alex and Dan McClanahan sat down with PhotoVision correspondent, Lori Nordstrom to discuss their recent studio developments and how they balance commercial and portraiture work. They talk about how buying out a building complex and renting space to tenants allows them more freedom in their photography business.  They also share how creating sports posters for Iowa State basketball has affected their portraiture inquiries, as it draws in a more diverse clientele. Join in as the three also discuss the importance of taking on fun, personal projects to satiate your creative side and keep your passion for photography strong.

Foundational Lighting with Beth Forester, M.Photog.Cr., CPP
Join in as Beth photographs a high school senior in her spacious studio. She breaks down her in-studio lighting setup and shows the difference each light makes in an image. Learn how to use a softball as a background to achieve an ethereal and editorial look and get some tips on how to avoid having your model squint when using a fan and directly hitting them with light. 

Children's Portrait Garden with Jamie Hayes, M.Photog.Cr., CPP, ABI, API
Watch as Jamie Hayes photographs a young boy in his gorgeous outdoor studio garden. Jamie shares tricks for easily posing children's hands in a way that looks natural and demonstrates why using a remote control camera trigger is very beneficial when photographing young children. He also explains the consequence and reward system he uses with kids to give them incentives to behave and enjoy themselves. 

Fashion Magic with Parker Pfister,  Cr.Photog.
Join Parker and his model as they use a digital camera to experiment with light, motion, and angle to create stunningly artistic portraits. Parker shares his philosophy of always challenging himself and going the hard way in order to keep growing as a photographer and explains the benefits of using a mirrorless camera and why it's his camera type of choice for digital cameras.

$20,000 Holiday Promotion with Beth Forester, M.Photog.Cr., CPP
Beth sits down with PhotoVision correspondent, Angela Kurkian, to discuss her holiday photography specials. See how offering discounts to current clients on holiday items gives them an incentive to book during the year and rewards those who already have. Beth reveals how she books on average 24 sessions a day, for three days, and how she capitalizes on the increased interest.   Finally Beth shares how these holiday sales lead to her business being 50% pre-booked for the following year. 

Creative Journey with Jen Hillenga, ,M.Photog.Cr.
Watch as Jen demonstrates makeup application that works great for photography and  constructs a dress out of garbage bags for this fun fashion shoot. She talks about all the various inspirations that go into her work and how she plans days where she simply goes out looking for things that inspire her.  Her background as a painter helps her when applying makeup and she shares ways to  enhance your lighting by accentuating contours of the face. 

This is just a small sampling of what you'll receive as a PhotoVision subscriber! Remember, PhotoVision is free as a PPA photographer - dive in and Be More Educated! Not a PPA member? Join today! 

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Sarah Ackerman manages all things social media for PPA and Imaging USA. When she's not living on the internet, she loves improv comedy, going on wilderness adventures, gallivanting around the globe, knitting, wood working and yoga. 



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This page contains a single entry by Professional Photographers of America (PPA) published on February 24, 2016 3:57 PM.

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