Most of us want to work less and make more (or just make more, period). Either way, boosting your average sales is a step in the right direction. And while pricing appropriately is essential, it's not the only thing involved. Quite a bit of it has to do with knowing what your clients want, how/when to talk about money, offering the right products and more!

Take a peek at what's worked for these photographers.

(FYI, this article is for PPA members only...just a tip of the iceberg of membership perks. Interested?)

IMAGE © CARRIE WILDES PHOTOGRAPHY