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PPA Today: Imaging USA Registration Archives

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By Autumn Rice

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The wait is over, so let the Imaging USA festivities begin!

As you arrive at Imaging USA 2017, there will be loads of intriguing sights and sounds filling the air, but before you dive into the greatest pro-photography convention, there are a few important tasks that need to be completed. 

Be sure to mark the following items off of your arrival checklist.
 
 • Hotel Check-In. Before you head to the Henry B. Gonzalez convention center, you'll need to stop by your hotel room and check-in. You'll get the chance to drop off your luggage and gather all of your important items to attend classes and the convention. 

• Registration Check-In. You'll need to stop by the registration desk to receive your convention badge, lanyard, ribbons, bag and show guide. The badge is important, as it is required for attending the Imaging USA expo, classes, parties, and more. Hold on tight to your badge! If you lose it, there is a reprint fee of $25 for the first badge reprint and $50 for one additional reprint. Stop by the main registration area for assistance. Pre-Con registration will be located at the Marriott Rivercenter, 101 Bowie St, San Antonio, TX 78205, 3rd floor. Main Registration will be at the Henry B. Gonzalez Convention, Main Lobby, street level. There will be signage, so you won't miss it!

• Make a plan. Your show guide is a great way to get a complete list of the events hosted at Imaging USA. Use your show guide to schedule your days at Imaging USA, and stay on schedule using the official Imaging USA app! Be sure to attend the trade show, and as many classes and parties as you can pack into each day!

• Have the time of your life! Imaging USA is all about learning and connecting with your peers, while having the best fun of the year. So, shake off your nerves and dive into the greatest photographic convention around!

Imaging USA has begun, and your PPA Team is happy to answer any of your convention questions. You can also head over to ImagingUSA.org/About to get answers to any questions you may have!

Enjoy Imaging USA 2017, and stay tuned for daily convention recaps and updates!

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Register now for your free Expo pass to attend Imaging USA 2017! Not only does this pass grant you access to the 3-day, 600+ booth Expo floor, this year your Expo pass gets you FREE ACCESS to so much more:

1. NEW!!! The Drone Zone features 10 classes with all you need to learn about drone photography. Drones are the hottest new photography tool on the market, and it's important to learn how to use them and incorporate them safely, legally, and profitably into your photography business. The Drone Zone will provide you with ample opportunity to watch drones in action, participate in demos, and learn best practices for a sustainable business. 

2. NEW!!! The PRINT for Success Theater offers 19 short-format sales training workshops on how to make more money selling printed products. If you're interested in encouraging your clients to purchase more printed works, this room is for you. Stop by the PRINT Marketing Theater and join a comprehensive sales session, get information about how to price and market printed products to your clients, and show them the value of printed photography. The sessions will be held in 30-minute intervals during Expo hours. The tips provided in these sessions are sure to get your clients excited about the print movement, and buying printed products in no time.

3. NEW!!! The Keynote Speech by Mel Robbins delivers true inspiration! Take your business to new heights with motivation from one of the most sought-after speakers in the world. CNN host, legal analyst, and criminal defense attorney, Mel's life experiences have helped her craft speeches that deliver business-expanding, life-changing, interactive advice to inspire change, challenge thinking and accelerate personal and professional growth. Her book, Stop Saying You're Fine, is a bestseller that has been translated into four different languages, and her TEDx Talk "How to Stop Screwing Yourself Over" has over 10 million views across 37 countries. She will bring her story and motivational advice to Imaging USA to help your business soar to new heights! Oh, and there will be a book signing too! You don't want to miss this!

4. The IPC Photo Exhibit features thousands of award-winning images from the 2016 PPA Loan and General Collections. The exhibit is located inside the Merit Café, where you can gain a first look at the new IPC rules that are in effect for the 2017 IPC competition, meet with an IPC juror one-on-one to discuss your images, and participate in a series of short seminars geared to getting you familiar with and better prepared for future photographic competitions!

5. The Imaging USA Expo is basically the Mall of America for photographers, an all-you can-eat buffet of photography wonders... all on an 80,000 square foot trade show with everything from heavy equipment to small gadgets, printers, labs, service providers, and BIG name photographic companies like Canon USA, Miller's Professional Imaging, H&H Color Lab, Kodak Alaris, Marathon Press Inc., and ChromaLuxe, to name a few. Oh and all these vendors are there to move merchandise, so you get ready for a deals galore! Plus, the Expo Floor has classes, product demos, giveaways, and much more! 

Whew! Even if you can only attend the Expo, you are getting soooo much at Imaging USA 2017! The best part is that the Expo is free for you! Register at ImagingUSA.org/Free-Expo-Pass and enter promo code TSC2017 at checkout. See you in San Antonio!

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By Autumn Rice

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Imaging USA is less than a month away, and although everything about the convention is fantastic, there are some events outside of the class curriculum you just have to attend while in San Antonio. From the Grand Imaging Awards and the Award & Degree Ceremony, to the parties and PPA Charities' Fun Run, these special events are sure to create special memories from your time in San Antonio. 

To help you navigate some of the special programs at Imaging USA we gathered the top 7 events that you can't miss! Check them out:

7. Grand Imaging Awards: Celebrate with friends as we honor the 2016 Medalists, Diamond Photographers of the Year, and all the elite Loan Collection artists from the most recent International Photographic Competition (IPC).

6. Award and Degree Ceremony: This ceremony is all about your peers and their accomplishments in the professional photography industry. If you need some inspiration, going to cheer on your fellow photographers is the way to do it!

5. The Expo: The Expo is where all the action takes place. Marvel over everything from the PRINT Movement Theatre, Drone Zone, and the IPC exhibit to vendors offering the best discounts on the industry's latest products just for you! Going to the expo is a must!

4. Charities Reception: Mingle with your fellow photographers before the charities auction. This is a ticketed event!

3. Charities Auction: Kick off Imaging USA as you enjoy fun, auctions and all the good deeds that have been done. This is a ticketed event so pick those up at PPA2016.Gesture.com

2. Fun Run: Get up, get out, and get running at the annual 5k run for PPA Charities. Don't stay out too late the night before because the race starts at 7am and you don't want to be left behind!

1. AND THE PARTIES!!!: The parties at Imaging USA are a great way to kick off the New Year. Dance the night away with all of your photographer friends while having the time of your life. Don't miss the opening party or the closing party!

These are only a few of the special events that Imaging USA has to offer. Don't forget, you can take your Certification exam, watch the incredibly kick-in-the-rear-end motivational and inspiring presentation by CNN Star Mel Robbins, and so much more!

Find a complete list of the special events and their descriptions at ImagingUSA.com/Programs. And don't forget to visit ImagingUSA.com/Register to sign up for Imaging USA. The early bird rate is being extended until midnight ET Dec. 15, 2016. Don't be left behind!

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By Autumn Rice
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Mel Robbins is one of the most sought-after motivational speakers out there and you now have a chance to see her in person. Her life experiences have helped her craft speeches that deliver business-expanding, life-changing, interactive advice to inspire change, challenge thinking and accelerate personal and professional growth. Her book, Stop Saying You're Fine, is a best seller that has been translated into four different languages, and her TEDx Talk "How to Stop Screwing Yourself Over" has over 10 million views across 37 countries. Mel Robbins is a CNN host, commentator and legal analyst, criminal defense attorney, and now she can add Imaging USA Keynote Speaker to her host of talents. 

That's right folks; Mel Robbins is coming to Imaging USA! She will give a keynote presentation on the morning of Sunday, January 8th and follow it up with a book signing directly after in the lobby of the Lira Cockrell Theatre at the Henry B. Gonzalez Convention Center. in San Antonio, Texas.

So what are you waiting for? Imaging USA is the only place to be in January 2017! Go to ImagingUSA.org/Register to take advantage of the Early Bird Rates ($50 off!) before time runs out December 8th! 

See what all the fuss is about: Mel's Ted Talk 
By Autumn Rice
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Imaging USA 2017 in San Antonio is closer than you think, and we know how much photographers love to attend this amazing photography convention, so don't miss out!  Right now until December 8, you can register for your 3-day all-access pass and save $50 dollars! 

So, what do you do with your savings? Here are a few ideas!

1. Register for a pre-con class. Pre-con classes are a great way to take advantage of the educational opportunities at Imaging USA. These classes are offered January 5-7 at an additional cost, and provide participants with hands on learning experiences from PPA approved professional photographers.
2. Reserve your room at an official Imaging USA hotel. The official hotels are located in very close proximity to the convention center and allow you easy access to all Imaging USA events. Booking a room at these hotels is the best way to ensure you won't miss a minute of Imaging USA action, all while getting the best hotel deals! The rates that PPA negotiated for Imaging USA with these hotels will be hard to beat! 
3. Buy some fancy pants for the Award and Degree Ceremony. For a lot of photographers, that ceremony is a highlight of their Imaging USA experience. The ceremony takes place Tuesday night and is like a fun graduation for all of your fellow photographers who won awards and degrees in 2016. The dress code for this event is formal, so we suggest wearing your fanciest pants! 
4. Keep the cash to take advantage of great specials from vendors at the Expo. There will be tons of vendors offering special discounts on the latest in photographic tools, just for you at the Imaging USA Expo. Take advantage of the deals, and snag some new equipment for your studio.
5. Buy a pass for a friend. The fun and fellowship at Imaging USA should not be experienced alone, so consider bringing a friend along for the fun. Gather a group of friends to register before December 8th and everyone can go to Imaging USA at a discounted rate.

Time is running out to take advantage of the early bird rate, and with what you save, the possibilities are endless. So, gather your friends and plan a trip to Imaging USA 2017! The upcoming convention will be held from January 5-10, 2017 at the Henry B. Gonzalez Convention Center in San Antonio, Texas. Head over to  ImagingUSA.org/Register by December 8th to secure the early bird rate, and we'll see you in January!

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By Tristin Vaccaro
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As a photographer, you are probably familiar with Adobe's family of editing software, including Lightroom and Photoshop. But are you leveraging them for an efficient workflow? Or if you only use the same few functions, how about delving in to take your editing to the next level? At Imaging USA 2017, there are five Adobe-sponsored classes, designed for beginners and masters in mind.

In this Adobe Photography Solutions track, renowned photographers and Adobe experts will teach you tips that make retouching your photos fast and fun!  And best of all, these courses are FREE with your Imaging USA All-Access pass. So make sure you add some of the Adobe-track classes to your program at Imaging USA this January!

Jared Platt
January 9, 8am-9:30am
Whether you are shooting portraits, editorial or weddings, you spend a lot of time behind the camera, only to be followed by even more time behind the computer. It's time to reverse that equation and spend your time doing what you love and where you make your money. Join wedding and portrait photographer Jared Platt as he shares tips that accelerate your speed and increase the quality of your work. A better workflow doesn't just affect your photography; it improves your life.

Bry Cox, M.Photog.Cr., CPP
January 9, 10am-11:30am
Most photographers waste long hours fixing images. Bry Cox will show you how to rise above the crowd, giving you the gift of time every day by learning some simple techniques (like his one-minute system for retouching), and how to use the latest features in Lightroom and Photoshop to solve common challenges quickly. He'll share how these features are perfect for fashion-type images, but also great for solving issues with real people, like flyaway hairs, wrinkles, blemishes, skin tone, and more - fast. Plus he'll show you how to create and apply your own creative styles and looks to make your images stand out and wow your clients.

Jared Platt
January 9, 5pm-6:15pm
Learn about the changing landscape of the stock photo industry and how you can showcase your work to millions of potential buyers through Adobe Stock. Join photographer and Adobe Stock contributor Jared Platt to discover how to kickstart your career in stock photography with existing images from your portfolio and generate meaningful revenue with stock. Jared will teach you how to streamline your workflow and share practical tips for succeeding in the industry.

Dave Cross
January 10, 8am-9:30am
Join Photoshop and Lightroom expert Dave Cross as he demonstrates his proven techniques for solving common photography problems like sensor dust, warped buildings, distracting objects, harsh light or shadows, haze, backlit images, and more. You'll see how to fix most of these issues in Lightroom, and when a quick trip to Photoshop can help. You'll also learn some key strategies when working with crooked images, dealing with lens distortion, and how creating presets can save you time for commonly used fixes such as white balance, color adjustments, and more.

Julieanne Kost
January 10, 10am-11:30am
If you're tired of weeding through hours of tutorials trying to find practical Photoshop techniques, little-known features, and hidden gems that are relevant in your work, then this class is for you. Geared towards intermediate to advanced Photoshop users, Adobe Digital Imaging Evangelist Julieanne Kost will demonstrate a combination of new features as well as time-tested techniques to help you gain efficiency and reach your creative vision. If you're looking to deepen your Photoshop skills and unlock the power of image editing to take your Photography to the next level, then this master class is for you.


Read more about the Adobe Photography Solutions classes and their knowledgeable instructors on the Imaging USA website, where you can sort Imaging USA classes by track or by speaker. And if you haven't already done so, hurry and register for the full Imaging USA experience. Early bird savings will end on December 8, so don't let the holiday seasons make you miss this great opportunity to save $50! We're expecting over 10,000 people this year... don't be left out and signup today: ImagingUSA.org/Register.


By James Yates

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Imaging USA 2017 in San Antonio is all set to provide three days of workshops, classes and opportunities on the trade show floor to kick off a new year of profitability for you. But, did you know that you can take advantage of more intimate, hands-on classes the day before? 

The Hands-On track at Imaging USA is part of the Pre-Convention schedule and takes place Saturday, January 7th. These classes require an additional registration and fee, but offer you a chance to dig deeper and make even more out of your time at the world's oldest and strongest photography convention. During the class, students have the opportunity to get advice and lessons from instructors thanks to more one-on-one time. You will go out on an actual photo shoot and practice with your own camera (which means that bringing your equipment is a must)! Since the classes are hands-on, you will be expected to do more and be an active participant in the workshop. These classes are for those with the strongest desire to get up and learn!

Hands-on classes are shorter, so you can attend multiple sessions during the day and get all the practice you want. There are three different sessions for each Hands-on program held on Saturday, January 7, 2017, so you can sign up for up to three classes for the day! There are also special pricing offers available for participation in Hands-on sessions. Attend one Hands-on Class for $79, two for $129 or three for $159. Space is limited (max. of 35 participants in each class) for the benefit of students, so classes sell out fast.

Check out this list of Hands-on classes to see which fits you best, and then head over to ImagingUSA.org/Register to sign up now! 

Bree Adams, M.Photog.Cr., CPP

Tomayia Colvin

Daniel K. Davis, M.Photog.

Kay Eskridge, M.Photog.Cr., CPP

Mike Fulton, Cr.Photog.

Joseph Glyda, M.Photog.M.Artist.Cr., CPP

Andy Gould

Ted Linczak, M.Photog.Cr.

Michael G. Taylor, M.Photog.Hon.M.Photog.Cr., API, F-ASP

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James Yates is an Atlanta-based writer/actor and the Communications Specialist at Professional Photographers of America (PPA). A graduate of Georgia State University, James has worked in the non-profit sector his whole life and is proud to be able to help artists achieve their goals. In his spare time he can be found walking his dogs on the Beltline or partaking in the nightly theater and comedy scene in the ATL.


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by James Yates

Imaging USA in San Antonio is right around the corner, January 8-10, 2017, but there are a few ways to save money if you get started NOW! Here is a list of tips to put in place and ensure that you show up in Texas with even more spending money...

1. REGISTER EARLY! Aren't registered yet? Imaging USA is the world's strongest and longest-standing professional-photography convention, with hundreds of classes, tons of networking opportunities, a huge photo exhibit, and a giant expo floor. Over 10,000 photographers attend to be taught by the industry's best. Register by December 8, 2016 to save $50 with the Early Bird Rate! 

2. BOOK YOUR HOTEL EARLY! If you're not staying at the host hotels, chances are good you'll have to spend some money on a taxi or parking to come over for some of the events. Why bother? Stay at the host hotels and be at the center of it all. They're filling up fast, though (especially for Pre-Con) so BOOK NOW at our easy, one-stop-shop booking platform.

Imaging USA Host Hotels
•  San Antonio Marriott Rivercenter (HEADQUARTERS HOTEL)
•  San Antonio Marriott Riverwalk
•  Hilton Palacio Del Rio
•  Grand Hyatt San Antonio

3. FIND A ROOMMATE! Get on theLoop, PPA's exclusive social network, to post about and find a roommate. Everything's cheaper when you split the cost. 

4. MAKE AN EXPO GAME PLAN! Create a shopping list of the things you need for your studio in 2017 and grab those items first. The trade show floor is the best place to find exclusive deals from vendors, so save your holiday cash for January 8-10. 

Get ready to enjoy an amazing trip to San Antonio and rest easy until then knowing you're saving money! 


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James Yates is an Atlanta-based writer/actor and the Communications Specialist at Professional Photographers of America (PPA). A graduate of Georgia State University, James has worked in the non-profit sector his whole life and is proud to be able to help artists achieve their goals. In his spare time he can be found walking his dogs on the Beltline or partaking in the nightly theater and comedy scene in the ATL.



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By Autumn Rice

Are you looking to better your business with advice from your peers at Imaging USA 2017 in San Antonio, Texas? Look no further because the business track courses are sure to give you great perspective to improve your business. These courses are taught by experienced PPA photographers that have been exactly where you are, and they want to help. Although the Pre-Con sessions are offered at an extra fee, they will provide you with invaluable insights to help your business be more efficient, more knowledgeable, and more profitable.

Here are the business sessions that you can join:

Ann Monteith, M.Photog.Hon.M.Photog.Cr., CPP, ABI,API,A-ASP 
January 5-6
9am-5pm
In this intimate setting (exclusive to PPA members!), you'll assess the competitive portrait landscape and acquire those necessary, but too often avoided, business skills. You'll learn the financial, tax and legal requirements of running your business, so that you are confident and legally compliant. This is not your cookie-cutter course: it's a program that was specifically developed for photographers. And it has been proven to make significant and positive impact in the participants' bottom line!

Steve Kozak, M.Photog.Cr., CPP
Doug Box, M. Photog., Cr., CPP
January 5-6
9am-5pm
Owning a camera doesn't make one a photographer any more than owning a pencil makes one a poet. Rather, a successful career in professional photography is built upon a strong foundation - lighting, posing and good business practices. Listen and learn from Steve and Doug's wealth of knowledge as you cover a myriad of topics. Gain the knowledge, gain the expertise and gain a unique insight on how to go from hobbyist to professional. No professional photographer should be without this opportunity!

Lori Unruh
Jeff Poole
January 7
9am-5pm
Time and again, experienced photographers say that if they had it to do all over again, they would learn the business of photography first. Why? Because as much as we all love the art of photography, it's learning the business of photography that will keep us doing what we love for years to come! Join us as we cover what every photographer needs to know to run their business. We'll help you put all the new knowledge together into a big-picture annual plan!

Allison Tyler Jones, CPP
January 8
8am-9:30am
Do you really need more clients or do you just need to take exceptional care of your best clients? Perhaps your business is focused on the wrong type of client. You hear about photographers with "high-end clients" but does it seem like there is no such thing for your business or in your town? Allison will inspire you to build a sustainable business around your unique strengths, with fewer clients than you ever thought possible.

Ben Shirk, M.Photog.M.Artist.Cr.
January 8
8am-9:30am
Why do some studios thrive while others struggle? What makes your business sustainable, despite every-changing trends and styles? How can you be a great artist and a great business person? Instructor Ben Shirk is here to answer these questions and more. Discover the key elements that ensure client satisfaction, and explore the tricks and tips that have given Ben's studio one of the highest sales averages in the country. This is one adventure you literally can't afford to miss!

Bradford Rowley
January 9
10am-11:30am
This is a high-paced, energetic program that will give you ten specific, actionable strategies to help you double your sales in 2017. Learn how to maximize your sales skills and sell portraits at the highest level.  Instructor Bradford Rowley has made a career - and a fortune - doing just this, and he is here to share his expertise and experience with you.

Blair Phillips, Cr.Photog.
January 9
10am-11:30am
In years past, being really good at only one genre of photography was perfect. With today's ever changing society, you can still find great success with photography, but it may require a little more diversity than in years past. In this program, Blair will turn his business inside out and get right to the point of helping you make money. Blair will share a ton of marketing, ideas, and programs that are proven to work, and help Blair grow his volume business to photographing over 30,000 children per year. 

Jeffrey Shaw , Cr.Photog.
January 10
3:30pm-4:45pm
Building a successful photography business takes hard work and all too often, you feel like the proverbial hamster on a wheel. Maybe your business isn't doing as well as you expected, or maybe you've met your expectations but feel you could do more. Jeffrey Shaw, with over 33 years' experience in the industry, gives you the practical, specific action steps you can apply to your business and your life. So step beyond your limits, beyond your expectations and discover what you can really do!

Megan DiPiero
January 10
5:15pm-6:30pm
In this memorable and inspiring talk, Megan shares the life lessons that have shaped her business and created the success she has today. From her modest home studio, Megan comfortably charges 10 times the market rate for her sought-after headshots, resulting in sales that range from $1700-$6500. Learn how she does it and why pricing limitations are truly just in your imagination. Discover what it takes to build and deliver the kind of value your client desires. 

These sessions are perfect for photographers who are missing critical practices in their business.  As you prepare for the world's largest pro-photography convention, keep these Business Track classes in mind to catapult your business!

Head over to ImagingUSA.org/Programs to register for these Business Track classes and more available sessions at Imaging USA 2017!

By Autumn Rice

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Imaging USA 2017 Hands-on classes are posted, and you can register for them right now! These pre-convention classes, although offered at an extra fee, provide photographers with more experience and instructional time than other Imaging USA sessions. During the class, students have the opportunity to get advice and lessons from instructors, and then go out on a photo shoot and practice the skills they are taught with their cameras!  Bringing your equipment is a must!

Thinking about registering?

These classes are shorter, so you can attend multiple classes during the day and get all the hands-on practice you want. There are three different sessions for each Hands-on program held on Saturday, January 7, 2017, so you can sign up for up to three classes for the day! There are also special pricing offers available for participation in Hands-on sessions. Attend 1 Hands-on Class for $79, 2 for $129 or 3 for $159. Space is limited in each class for the benefit of students, so classes sell out fast. Check out this list of Hands-on classes to see which fits you best, and then head over to ImagingUSA.org/Programs to register now!

Bree Adams, M.Photog.Cr., CPP
Max Participants: 35 per each time slot

Tomayia Colvin
Max Participants: 35 per each time slot

Daniel K. Davis, M.Photog.
Max Participants: 35 per each time slot

Kay Eskridge, M.Photog.Cr., CPP
Max Participants: 35 per each time slot

Mike Fulton, Cr.Photog.
Max Participants: 35 per each time slot

Joseph Glyda, M.Photog.M.Artist.Cr., CPP
Max Participants: 35 per each time slot

Andy Gould
Max Participants: 35 per each time slot

Ted Linczak, M.Photog.Cr.
Max Participants: 35 per each time slot

Michael G. Taylor, M.Photog.Hon.M.Photog.Cr., API, F-ASP
Max Participants: 35 per each time slot

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About this Archive

This page is a archive of recent entries in the Imaging USA Registration category.

Imaging USA Classes is the previous category.

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