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Imaging USA 2017 Programs Tracks: Focus on Commercial Photography - PPA Today

Imaging USA 2017 Programs Tracks: Focus on Commercial Photography

By Tristin Vaccaro

At Imaging USA 2017 in San Antonio, there will be a whole class track dedicated to commercial photography to help you improve your talents and learn something new. These sessions are taught by experienced photographers who want to share their knowledge with you. While the Pre-Con courses are offered at an extra fee, attending one (or a few) is a great way to sharpen your skills, practice different techniques, and make the most of your time in San Antonio!

Here's a list of the commercial track sessions that you can join: 

Joseph Glyda, M.Photog.M.Artist.Cr., CPP

January 5-6, 9am-11am | 1pm-3pm | 4pm-6pm

Joe will demonstrate lighting techniques for difficult surfaces such as metal and glass and you'll learn proper angles for product shots. Joe will discuss photographing multiple items and combining them in post-production. This class will be packed with tips and techniques that Joe has been using in the commercial field of photography for years. You will have the opportunity to get hands on in this learning process, working directly with the products. This class will inspire your creativity and provide you with a new set of tools to approach your everyday challenges and goals in this industry.

To reap even fuller benefits this class at Imaging USA, consider watching Joe Glyda's programs on PPAedu: 6 online programs are ready for you to enjoy and best of all, they are free to PPA members. Get you even more bang for your buck at Imaging USA and get a sharp learning edge!

(Pre-Con) San Antonio Architectural Photo Safari

Randy Van Duinen, M.Photog.M.Artist.Cr., CPP

January 7, 9am-5pm

Delve into the incredible world of architectural photography! Begin in the classroom where you'll discuss technique, lighting and the elements of a great image as well as the camera and computer gear you'll need to capture the right photos. Then, head out on location to put it all to work as you spend some time in beautiful San Antonio. Return to the classroom for post-production and workflow as Randy shows you how to polish and refine your images so they're client-ready. You'll discuss the business ins and outs of architectural photography, including how to gain more assignments. No one knows architectural photography quite like Randy Van Duinen so take advantage as you learn from the best!

If you belong to PPA, you can also get ready to get the most out of Randy Van Duinen's class by watching his PPAedu programs ahead of Imaging USA (you'll find six of them on PPAedu!) and take in even more learning from this master architecture photographer. 

Russ Harrington

January 9, 5pm-6:15pm

For over 25 years, Russ Harrington has been THE photographer for country music's biggest stars in the U.S. In an everyday session, he has a very narrow timeframe to photograph a world-famous personality, including sets, makeup, wardrobe and location. Yet, every shot is unique, dramatic and powerful. Spend some time with Russ at Imaging USA and discover how he does what he does - and how you can too! Learn how your choice and use of lighting sources can define your distinct style. Delve into and really understand the nuances of strobes, ambient light, softboxes and more. During this once-in-a-lifetime opportunity, Russ shares his secrets, lighting techniques and tips. You'll witness the impact that various sources can have and, best of all, how to do it yourself. Enjoy Russ' expertise, his lighthearted style and his experience as he teaches you to do what he does - in your own way.


Ian Spanier

January 10, 8am-9:30am

Photography isn't just about taking pictures, it's about telling a story - and to tell a great story, you must understand the principles of light. As important as the backdrop, setting or the subjects themselves, great lighting makes for great stories. In this course, you'll explore images that exemplify this idea and learn how to capture photos that tell the story you want to share. The class is meant for Ian to walk you through some of photographs, explain why and how he chose to light his subjects and explore the effects of each decision. The group will discuss the important aspects of good lighting including equipment, budgets and even time constraints. Go beyond good photos - tell a great story! This class will help you do just that.

Randy Van Duinen, M.Photog.M.Artist.Cr., CPP

January 10, 10am-11:30am

Architectural photography isn't like everything else. It takes a different perspective and vision to capture stunning images and breath-taking buildings. In this class, Randy Duinen shows you how to bring your architectural skills to a completely new level. Explore the differences in lighting residential and commercial buildings, and discuss the equipment you need to do both. Discuss how to shoot both interiors and exteriors, and the aspects that make the shot. Take advantage of Randy's insight and expertise as you discuss working with and marketing to this client base and discover how to earn more and more assignments. From the basics of lighting to Lightroom and Photoshop post-processing, it's all in here. Learn from one of the world's best!'

If you've planned to take Randy's Pre-Con class, you know that you are in it for a treat. If you can't make it to his Pre-Con program, THIS is a must-attend session for any architecture-inclined photographer. To get a better idea of what you'll be in for OR to get more learning from this master photographers, watch Randy Van Duinen's class on PPAedu programs ahead of Imaging USA; you'll find six online classes, free to PPA members!

So as you begin to create your Imaging USA 2017 schedule, be sure to pencil in some of these great sessions. They're just one of the bajillion reasons to attend Imaging USA this January!

Check out to register for these commercial photography classes and explore more available tracks at Imaging USA 2017!

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About this Entry

This page contains a single entry by Professional Photographers of America (PPA) published on October 6, 2016 4:33 PM.

Improve Your Sports Photography at Imaging USA was the previous entry in this blog.

Product Pricing Strategies, Photographing Upside Down Underwater Photography, Charity, and Savings at Imaging USA 2017: Our Top Blog Posts from October 3-7 is the next entry in this blog.

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