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PPA Today: How They Did It: October 2016 Archives

How They Did It: October 2016 Archives

Need inspiration? PhotoVision has everything you're looking for and more! This great resource provides an all-access, behind-the-scenes look at the techniques used by some of the biggest-named professionals in the world of photography. These videos cover a wide range of best practices to inspire every element of your business. The best part about PhotoVision is that it's free to PPA members!

Check out this month's free video!

In "$20,000 Holiday Promotion", Beth Forester sits down with PhotoVision correspondent, Angela Kurkian, to discuss her holiday photography specials. Beth talks about how she offers discounts for pre-existing clients on holiday items, giving people incentive to book during the year and rewarding those who already have. She discusses how she books around 24 sessions a day for the holiday sales to capitalize on the increased interest, and how she optimizes her workflow. Finally, Beth shares how these holiday sales lead to her business being 50% pre-booked for the entire following year.

Want to see more? Head on over to and begin exploring all the website has to offer. Don't forget that PPA members get access to all the PhotoVision photography courses for free with their membership, so join today!

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About this Archive

This page is a archive of entries in the How They Did It category from October 2016.

How They Did It: July 2016 is the previous archive.

Find recent content on the main index or look in the archives to find all content.

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