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Transitioning into the Fine Art Market - PPA Today

Transitioning into the Fine Art Market

moul_laura_blog.jpgLooking for a way to create additional streams of income? Who isn't! Well, Laura Moul, M.Photog., CPP, has a few suggestions for you. Try what she did and branch out into the fine art market. (She's even offering a PPA online class on how to do it right!)
One thing that's nice about the fine art market is that you can start integrating it almost immediately into your studio. In fact, fine art photography has usurped the place of weddings and outdoor portraiture as the focus of Laura's business.
"Now I concentrate on landscape, wildlife, flower and nature photography...and I enjoy it much more," she explains. "I'm also expanding into home décor and photo commissions to better serve my higher end clients (for more profit!)."
But the ease of integration doesn't mean that such transitions are without pitfalls. "Without some background and understanding of the fine art market, photographers could spend funds needlessly," says Laura. "It is better to have knowledge before jumping into any new field."
That's where her PPA online class comes in. You'll learn about developing and placing the right products in the right locations, surviving art shows and exhibitions, essential networking and more...all proven steps to help you avoid the common pitfalls of entering this market. If this sounds intriguing to you, join Laura for "Transitioning into the Fine Art Market" (October 11, 2:00pm ET). 

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This page contains a single entry by Professional Photographers of America (PPA) published on October 4, 2011 2:46 PM.

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