Ad image

Exceptional Customer Service Helps Create Exceptional Bottom Lines - PPA Today

Exceptional Customer Service Helps Create Exceptional Bottom Lines

|
anundi_2008.jpgEvery time a client interacts with your business, it has a dramatic effect on the outcome of your bottom line...whether you realize it or not. Eric Anundi of Eric John Photography in Salem, Ore., realizes it, though. And he uses those client interactions to his advantage, as you'll see in his webinar, "Exceptional Customer Service Helps Create Exceptional Bottom Lines" (Oct. 27, 2:00pm ET).

"We're here to make the client happy," says Anundi. "This business is about service and experience."

For instance, Anundi is firm about treating every client like he or she is his only client. And he even makes sure his senior clients know about the rescheduling possibility, a great customer service offer.

"If they don't feel 100 percent, I don't want them to come. I want them to rebook," he explains. "If the senior broke up, is sick or just feels crappy, they won't like their images. And I want them to love their images."

This focus on exceptional customer service has paid off for Anundi. "When a client is treated like they are the only client, they feel special. If they don't feel special, they have no reason to return or talk about us," he says. "Ninety-five percent of our business is repeat or referred clients."

Simply put, "if you provide exceptional service, exceptional sales will follow." That's what Anundi hopes to impart to you...so tune in to learn how, via his webinar, "Exceptional Customer Service Helps Create Exceptional Bottom Lines."


About this Entry

This page contains a single entry by Professional Photographers of America (PPA) published on October 19, 2010 2:32 PM.

Imaging USA Helps You Get Down to Business was the previous entry in this blog.

Discover How to Protect Your Images is the next entry in this blog.

Find recent content on the main index or look in the archives to find all content.

Live Chat is closed