Ad image

PhotoVision FREE Video of the Month: Pricing Philosophy - PPA Today

PhotoVision FREE Video of the Month: Pricing Philosophy


No doubt, one of the best ways to improve your skills is by learning from the experiences of others.  So if you haven't already, check out PPA's 500+ video tutorials database: PhotoVision. You can start with the Free Video of the Month, Pricing Philosophy.


Understanding how to build a price list is just as important as learning the technical side of photography. In this video, Sue Bryce discusses the evolution of pricing and the lessons she has learned over the years as a professional photographer. She explains how to develop a price list that reflects your confidence and value as an artist, and how to reach your desired average sales. She shares her thoughts on sustainability and ways to make your upscale packages more appealing to clients.

PhotoVision is a ginormous photography-learning library that offers photographers education and solutions through cinematic HD videos from some of the biggest names in the industry. Because we want all photographers to Be More, PPA unlocks one PhotoVision video each month that can be viewed for free by anyone. If you are a member, you have full access to all PhotoVision videos. This is just one of many reasons to join PPA today!


About this Entry

This page contains a single entry by Professional Photographers of America (PPA) published on February 2, 2018 1:50 PM.

Reminder: Don't Attempt to Fly Your Drone Over the Super Bowl was the previous entry in this blog.

New CPP Recertification Information is the next entry in this blog.

Find recent content on the main index or look in the archives to find all content.

Live Chat is open