"The traditional senior ambassador program doesn't work for me--my clients don't care about passing out cards," explains Basford. "They just want to be famous." So, Basford's senior models are treated as star clients with special perks. They invest in different levels of the program for different benefits, from getting free sessions to being entered into the national Seniors Ignite (seniorsignite.com) model contest. The kids who choose the highest levels of the program are invited to model in her annual fashion show and help market it--and they LOVE it. And that's just the beginning.
How does it work so well? Jen will take you through everything, from how she gets her studio models, what she offers to get them excited, and how she uses them for marketing. You'll learn how to generate cash flow in the SPRING with your models and how to make them work for you (even if they don't actually do anything!).
Tune in next week to discover this new, exciting way to engage your senior clients.