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PPA Today: PPAedu Archives

Recently in PPAedu Category

by David Eun 
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Does your photography business seem to feel stuck in its tracks lately? You have the drive and the willingness to take your company to new heights, but you're unsure of the tangible steps to take to make it happen? Then do we have an announcement for you

PPA is hosting a free webinar tomorrow regarding strategies to drastically expand your business. And with a combined 80-plus years of modern photography business experience, guest speakers Todd Lewis and Charles Lewis, M.Photog.Cr., A-ASP, will be covering a range of topics, including - but not limited to - garnering long-term clients and securing personal free time for rest and relaxation. 

All photographers of any skill level and/or style are welcomed to join. Furthermore, PPA members will be able to replay the talk two weeks after the initial broadcast as many times as humanly possible! The webinar will begin tomorrow (9/26) at 1:00 pm ET, so register today to tune in for all the keen insight our speakers have to offer. Hope to see you there!

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By Chris Homer

Get ready to connect and grow with fellow photographers in this year's Fall Super 1 Day!
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Online registration is now open through September 28 for Super 1 Day, October 2-16, when dozens of studios across the country will host all day, peer-to-peer education workshops that enhance skills and help photographers build a better business. 

This is peer-to-peer education at its very best: more than 150 all-day learning sessions created by photographers, for photographers. 

Participants will have the opportunity to experience classes like:

  • Building your business: pricing and marketing strategies
  • Finding your niche: seniors, children, newborns, weddings, landscape, boudoir, etc.
  • Learning lighting patterns, equipment, and setups for studio and on-location, 
  • Discovering techniques for Photoshop® & Lightroom®
  • And much, much more!

These don't even include the workshops on different post-production methods and posing techniques, becoming a certified professional photographer (CPP), or branding and sales knowledge. The point is, if you want to learn it, there's probably a Super 1 Day class for it!

In addition to what you'll learn, these classes also help you get closer to earning an official photographic degree! PPA members earn one service merit for each paid attendance, which go toward earning a degree.

All Super 1 Day Photo Workshops will be held October 2-16, 2017. Hurry and sign up today and you'll save $21 off the full, on-site registration price! 

You have three easy ways to register:

  • ONLINE: Register online for only $99 through September 28, 2017.
  • BY PHONE: Call your PPA Customer Service team at 1-800-786-6277 to register by phone until September 28, 2017, for only $99.
  • or ONSITE: All registrations after September 28, 2017 must be completed onsite and in-person for $120. Please contact the instructor prior to going on location to ensure there is space available.

With more than 150 classes offered across the country this fall, you are sure to find one in your area! So browse the schedule at PPA.com/Super1Day, and register for a workshop near you!


ch_headshot_100x100.jpgAbout the author:
Chris Homer is PPA's SEO & Web Specialist, which basically makes Google Analytics his best friend. A graduate of the University of Georgia, Chris cheers passionately (and obnoxiously) for the Bulldogs in all things from football to checkers. When he's not hard at work on PPA's websites, you'll find Chris at auto racing events around the southeast, where he's known as a master architect of tent villages.


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By James Yates
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You can't go it alone and be successful in your business (well, you can...but it's much harder...and did we mention lonely?) You need the support of your peers and, when it comes to connecting professional photographers, PPA offers a lot of opportunities.

PPA has amazing online education available to its members, of course, but sometimes it's best to get out from behind the computer! Take advantage of opportunities to Be More Connected that involve directly interacting with an instructor and/or fellow photographers live and in person. If face-to-face, in-person learning works better for you, then PPA has you covered!

  • Super 1 Day Events: Super 1 Day events occur bi-annually for two weeks and are facilitated by professional photographers looking to share their knowledge and experience with others. During Super 1 Day events, you get the opportunity to take part in day-long workshops covering a huge cross-section of topics. These are fantastic opportunities to hone your skills in addition to networking with your peers! Register now for Super 1 Day!

  • PPA Affiliate Schools: PPA has partnered with photography schools all over the country-and even in others- to provide professionals with in-person educational opportunities for one week each year. And like Super 1 Day, taking advantage of classes offered in these Affiliate Schools is not only a great way to become a better photographer, but also a great way to meet other pros just like you!

  • Photographic Competitions: All artists need to feel a sense of belonging and, according to Anne Geddes, PPA gave her "the fellowship and opportunities for my work to be reviewed and judged by my peers through photographic competitions, and it helped build my confidence and credibility as a photographer." Anne says, "There is a camaraderie that comes from entering your best images in print competitions. The judges are all walking up and 'sniffing' your print, as we used to joke. A judge says, 'You know, I don't think it's good enough for...' It's character building." PPA competitions begin at the start of the year at the district level and continue to the International Photographic Competition every summer.

  • Imaging USA: The world's largest, strongest and longest-running photography expo and convention continues to get bigger and better! 2018 is set to be no exception. Imaging USA will set up shop in Nashville, Tennessee. That's right. We'll be invading the Music City for three amazing days (six with pre-con!) of Imaging USA, January 14-16, 2018. You can't help but Be More Connected with a trip to Imaging USA! 

So get up, get out and get to learning! PPA is always adding ways to Be More Connected as a member. Learn more now at PPA.com/Connected. 


By Bethany Clark

Whether you are a pro or new to the industry, PhotoVision is a great way to enhance your skills. PhotoVision provides a behind-the-scenes look at the techniques used by well-known experts in the world of photography. Don't believe it? Check out the latest series, "Know Your Market," by Beth Forester! 

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Beth sits down with PhotoVision correspondent, Angela Kurkian to discuss marketing. Beth explains how she has created an upscale boutique studio in a town with a population of 3,000. She describes why marketing to high school seniors should be thought as marketing to two distinct demographics at once. She talks about how effective promotional calls to existing clients can be and how she books new sessions nearly 4 out of every 5 times.

PhotoVision is included for FREE with your PPA membership. So what are you waiting for? Head over to PhotoVisionVideo.com to begin streaming classes today! Not a member? Join PPA today and get FREE access to all the videos!

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Get ready to connect and grow with fellow photographers in this year's Fall Super 1 Day

Online registration is now open for Super 1 Day, October 2-16, when dozens of studios across the country will host all day, peer-to-peer education workshops that enhance skills and help photographers build a better business. 

This is peer-to-peer education at its very best: more than 150 all-day learning sessions created by photographers, for photographers. 

Participants will have the opportunity to experience classes like:

  • Building your business: pricing and marketing strategies
  • Finding your niche: seniors, children, newborns, weddings, landscape, boudoir, and more
  • Learning lighting patterns, equipment, and setups for studio and on-location, 
  • Discovering techniques for Photoshop® & Lightroom®
  • And much, much more
These don't even include the workshops on different post-production methods and posing techniques, becoming a certified professional photographer (CPP), or branding and sales knowledge. The point is, if you want to learn it, there's probably a Super 1 Day class for it!

In addition to the tips and tricks you'll learn, these classes also help you get closer to earning your degree! PPA members earn one service merit for paid attendance.

All photographic classes will be held October 2-16, 2017. Hurry and sign up today and you'll save $21 off the full, on-site registration price!

You have three easy ways to register:

  • ONLINE: Register online for only $99 from August 2, 2017 to September 28, 2017. 
  • BY PHONE: Call your PPA Customer Service team at 1-800-786-6277 to register by phone until September 28, 2017.
  • ONSITE: All registrations after September 28, 2017 must be completed onsite and in-person for $120. Please contact the instructor prior to attending to ensure there is space available.
With more than 150 classes offered across the country, you are sure to find one in your area! So browse the class schedule at PPA.com/Super1Day, and register for a class near you!

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By Chris Homer

Did you know that PPA offers a personalized, online education platform? With PPAedu, you
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 are able to create a program that best fits you and your business needs from an extensive library with hundreds of educational videos.

And it's free! That's right, as a PPA member, you can access these videos any time, any day! If you are not a member, PPAedu also releases a video that's open for everyone to view every month. But be sure to hurry because you'll only be able to access the video for that month!

With sports photography, what happens after the shoot can be just as critical as the images you take. That's why in this month's release, "Sports & Events: Workflow", Jeff Gump shares the workflow secrets that are sure to score points, each and every time! 

Non-members will have access to this video the entire month of September, but if you would like to get FREE access to all the videos, join PPA today!

ch_headshot_100x100.jpgAbout the author:
Chris Homer is PPA's SEO & Web Specialist, which basically makes Google Analytics his best friend. A graduate of the University of Georgia, Chris cheers passionately (and obnoxiously) for the Bulldogs in all things from football to checkers. When he's not hard at work on PPA's websites, you'll find Chris at auto racing events around the southeast, where he's known as a master architect of tent villages.


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By Bethany Clark

Whether you are a pro or new to the industry, PhotoVision is a great way to enhance your skills. PhotoVision provides a behind-the-scenes look at the techniques used by well-known experts in the world of photography. Don't believe it? Check out the latest series, "Social Presence," by Sue Bryce!

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Sue shares how she once struggled with public speaking and her personal appearance and how she overcame these challenges to become a leader in her community and community of photographers around the world. She explains the importance of recognizing your power and strengths, and how this will boost your confidence and help you find your voice.

PhotoVision is included for FREE with your PPA membership. So what are you waiting for? Head over to PhotoVisionVideo.com to begin streaming classes today! Not a member? Join PPA today and get FREE access to all the videos!

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by Mayo Lawal

Whether you are a pro or new to the industry, PhotoVision is a great way to enhance your skills. PhotoVision provides a behind-the-scenes look at the techniques used by well-known experts in the world of photography. Don't believe it? Check out the latest series, "Finding Your Voice as an Artist," by Anne Geddes!

In the newest video, "Finding Your Voice as an Artist: Part 2, " Anne Geddes explains the amount of research that goes into each shoot and shares her experience of transforming an empty space into the world she has envisioned. She gives a look into what inspired her for the Signs of the Zodiac and Under The Sea series and offers encouragement to anyone that wants to get started in the photographic industry.

PhotoVision is included for FREE with your PPA membership. So, what are you waiting for? Head over to PhotoVisionVideo.com to begin streaming classes today! Not a member? Join PPA today and get FREE access to all the videos!


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by Mayo Lawal

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No matter how great your photography skills are, or how awesome your business is doing, there is always room for growth. So why not learn how to further develop yourself and move your business forward with PPAedu live webinars? It's free for all photographers! 

PPAedu webinars are packed with useful information from industry experts about the most popular topics in the business. From creative techniques that make your photos stand out, to how to run a top-notch photography business, we've got the webinars for you.  

Check out the webinars coming up this month:

 August 3, 2017 - 2pm ET
Budgeting has wrongly earned a negative connotation, yet it's the essential tool every photographer and family needs to bring their dreams, goals, and values to life. Lindsay Betz will cover the "how" and "why" for budgeting and make it a simple, exciting (and even creative!) endeavor. Whether you are a seasoned business owner with retail space and employees, or solo photographer who wears all the hats, this is one webinar you don't want to miss.

August 10, 2017 - 2pm ET 
This webinar will take you through the whole process: from the first client meeting, to photographing the session, to client ordering, and finally to delivery. Clark Sander's processes are kept pretty simple, even down to the price sheet and product offerings. He will show you techniques he's learned from lots of talented photographers and business people over the years!  

August 15, 2017 - 2pm ET 
Manie Kohn, USA's First Trained, Certified and Insured Civilian Drone Pilot (USAToday, NBC, etc.) will share ACTIONABLE tips, strategies and resources, which he has used personally, to help you understand the drone space, the business of drones for the creative, and how to stand out from your competitors.  

August 22, 2017 - 2pm ET
Are you confused about what marketing actually is? Is it a logo, brochure, website... or something else entirely? Learn (and truly understand) what marketing is with this webinar! Andrea Taylor, CPP will take you through the difference between marketing, sales, and branding. Once you truly understand what is and how it all works, you will be able to make your own decisions about marketing for your business.  

 August 24, 2017 - 2pm ET
 Solid-state storage is the primary medium for capturing and preserving unique and valuable content for the professional photography industry. These many flavors of NAND, flash-based, solid-state devices are typically more reliable than hard-disk drives, but unexpected problems and data loss can still occur. Weston Moyer and Chris Bross will explore the maintenance, troubleshooting, best practices, and data recovery from common solid-state storage devices. You will learn what to do if a failure does occur, the steps you can take to resolve it, and when to engage a professional data-recovery service. 

These webinars are coming up soon, so head on to PPA.com/Webinars to sign up today! (And if you miss a scheduled live session, never fear. All live webinars are included in the PPAedu course library, free for PPA members!)

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By Mayo Lawal

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Did you know that PPA offers a personalized, online education platform? With PPAedu, you are able to create a program that best fits you and your business needs from an extensive library with hundreds of educational videos.

And it's free! That's right, as a PPA member, you can access these videos any time, any day! If you are not a member, PPAedu also releases a video that's open for everyone to view every month. But be sure to hurry because you'll only be able to access the video for that month!

In this month's release, Architectural Photography: Real Estate Light Painting, Randy Van Duinen, M.Photog.Cr., CPP explains the creative technique of light painting a HOUSE! Using high-powered flashlights (that he bought at your average superstore), he demonstrates how to capture these amazing exterior twilight shots while focusing on one area of the building at a time. You will also learn how to blend the images together, using Photoshop, to create the final image that couldn't be captured any other way.

Non-members will have access to this video the entire month of August, but if you would like to get FREE access to all the videos, join PPA today!

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