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Creative Shots that Make the Book Better - PPA Today

Creative Shots that Make the Book Better

When telling a couple's love story in images, few products provide a better vehicle than a well-crafted album or flush-mount book. Within that album or book, the images must not only be striking, but they also should be assembled in a storytelling fashion that sells the clients on the entire package. Those creative, high-impact images give you the ingredients for a delicious book that your clients just can't put down.

Start with a Wedding Day Timeline & Be Ready
For Zach and Jody Gray of Tennessee, the album creation process begins with telling the story of the wedding day. During the engagement session, pre-wedding consultations and through a detailed questionnaire, the Grays find out as much as possible about their clients before the wedding day. They create a wedding day timeline for the photography, which they punctuate with notes about key people, wedding specifics and important moments to look for.

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This page contains a single entry by Professional Photographers of America (PPA) published on June 26, 2012 7:01 PM.

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